What’s on the Minds of U.S. Hispanic Consumers?
Hispanic Heritage Month 2024 takes place during a pivotal U.S. election season. To better understand the sociopolitical concerns of Hispanic consumers of voting age, Horowitz Research has released new findings on consumer attitudes toward news representation on current events.
Tech Hacks Every Broadcast Leader Needs to Know
Consumer Technology Association Senior Director of Innovation and Trends Brian Comiskey will address Forecast 2025 attendees on November 13 in an electrifying discussion on how to stay ahead in the ever-evolving broadcast landscape. Learn how to be in the room where it happens by clicking here!
Unplug the AI Hype Machine To Achieve Stronger Media Sales
At Forecast 2025, new media entrepreneur and best-selling author Matt Britton returns to the radio and television industry's premiere C-Suite symposium and cuts the cord on nebulous AI chatter. "AI Unplugged: Transforming the Future of Radio and TV Broadcasting" pinpoints the specifics that are revolutionizing the broadcast landscape for radio and television.
Creator-Focused Marketing Firm Inks iHeart Deal
It describes itself as "a global creator company" founded in 2016 "to inspire a new order in the marketing, advertising, and media landscape." Now, it has forged a "unique partnership" with the leading audio content creation and distribution company in the U.S. that seeks to provide creators and marketers additional opportunities to reach their audiences.
Mobilize Change With The Power of Your Voice
In the last month, Rosemary Ravinal has spoken at public hearings and civic action rallies before hundreds of people. In preparation, the public speaking coach realized that there are significant differences in the structure of remarks delivered in these settings. She offers lessons learned and what experienced speakers and novices alike need to consider.
P&G Helps Bring ‘Powerful’ CMO Session To Black Radio Forum
There's a "historic" addition to the agenda of the 2024 NABOB Fall Conference and Power of Urban Radio Forum, which begins October 9 at the historic Mayflower Hotel on Connecticut Avenue. And, it sees a gathering of CMOs from some of the nation's biggest advertisers coming together to discuss critical advertising issues and media concerns.
Bias: A Key Hispanic News Consumption Concern
Some 64% of respondents of voting age are concerned about the media’s ability to shape perceptions and opinions, while 73% agree that it is “important to hear different voices and perspectives… so they can form their own opinions about things.” Those findings come from a just-released Hispanic consumer study on social, cultural and political shifts.
Nielsen: Catalysts to Change in Key Verticals For 2024
NielsenIQ has released its Mid-Year Consumer Outlook: Guide to 2025 report, which takes a closer look at macro catalysts across industries. Among the top takeaways from the study is that consumers remain determined and resilient despite uncertainty. This provides a strategic roadmap for retailers looking to win over consumers.
How To Write and Deliver a Heartfelt Eulogy
While it is a deeply personal experience, a well-crafted eulogy can offer comfort to others, observe the person’s life, and help you process your own emotions. Public speaking coach Rosemary Ravinal shares in this column how to write and deliver a meaningful eulogy, with tips to guide you through each stage of the process.
The InFOCUS Podcast: Juice Media
It has worked with such brands as Wix, Dollar Shave Club and 23 and Me. Over the last six months, Juice Media has grown, as it seeks to extend its reach into digital marketing, media measurement and attribution across growth channels. Juice Media President Mark Zamuner shares his views on ad growth trends in this InFOCUS Podcast, presented by dot.FM.
MIW, Beasley Team For Digital Sales Mentorship
Tailored for female radio and digital sellers or managers with a minimum of three years of sales experience, the selected mentee will receive monthly coaching from an experienced mentor and guidance from digital subject matter experts.
A Legendary Voice: Shaped by Stuttering
Many people who stutter as children become outstanding speakers as adults. After reading the obituary of James Earl Jones, Rosemary Ravinal learned that controlling his stutter led to his extraordinary career. "Stuttering helped to shape my public speaking career," says Ravinal, who offers a few coping mechanisms in this column.
AdLarge Takes On a New Portfolio With Crystal Pact
The relationship starts immediately, for the 2025 upfront and broadcast year. This will see the end of the Crystal Media Networks name, as it will rebrand to Portfolio Media next year.
Rogers OKs Exclusive Ad Sales Agreement With Wondery
Rogers Sports & Media will represent all ad sales across Canada for Wondery’s portfolio of on-demand content, including shows such as Armchair Expert with Dax Shepard, Business Wars, New Heights with Jason and Travis Kelce, 48 Hours, Ten Percent Happier with Dan Harris, How I Built This hosted by Guy Raz, and Scamfluencers.
When Presenting, Let Your Hands Do More Talking
The best speakers know how to use hand gestures to make their words more persuasive and memorable. Public speaking coach and veteran Public Relations executive Rosemary Ravinal offers five examples that demonstrate the science to back up this perspective.













