Tuesday, June 17, 2025

Update: Innovid Teams With Sirius XM For Podcast, Pandora Ad Data

A new ad measurement partnership between SiriusXM Media and the integrated ad server tied to the Pandora ad-supported streaming business and SiriusXM podcasts is designed to aid CMOs in getting a fuller understanding of the campaign's ROI. It builds on measurement agreements with a host of other vendors, including Nielsen.

Shoppable TV Advertising Success Examined By Roku

Just how do consumers engage with "shoppable TV," the latest sexy sales platform marketers are salivating over? A new report from Roku and Dentsu shows that, as streaming becomes a dominant mode of TV consumption, advertisers are reimagining what’s possible with shoppable TV and how to best engage with consumers.

RAB Concludes Radio Talent Institute, Audio Media Academy

The GAB Radio Talent Institute returned to Grady College of Journalism and Mass Communications at the University of Georgia in Athens, Ga., on May 12-17, while the inaugural Illinois Broadcasters Foundation’s Audio Media Career Academy took place in Bloomington-Normal, Ill., from May 12-17.

Public Speaking for Beginners, Made Simple

"To be a competent speaker, you don’t need to be charismatic," says public speaking coach Rosemary Ravinal. "You don’t need a booming voice. You don’t need to be flawless. You need three elements." Learn what those three elements are in this column, that comes along with a short video presentation.

Highdive Gets Top RMA Honor For Jersey Mike’s Campaign

Winners of the 2025 Radio Mercury Awards were announced Thursday evening at the 34th annual awards presentation held at SONY Hall in New York. The awards show was also live streamed, courtesy of Hubbard Radio. Getting the Best of Show award? The agency behind the popular sandwich shop chain.

Hispanic Radio Conference To Begin On Wednesday

This is the agenda, and these are the speakers, you can’t afford to miss at next week’s Hispanic Radio Conference. We all have regrets – don’t let missing this be one of them.

Media Industry Job Cuts Half Of Early 2024’s Losses

The Media industry has announced 4,107 cuts so far in 2025, down 51% from the 8,410 cuts announced in the first five months of last year. The News category, which includes broadcast, digital, and print, has also seen a significant dip in the number of job losses seen through the first five months of 2025.

Media CEO Turnover Edges Higher In April

The number of CEO changes at U.S.-based media companies rose on a month-to-month basis in April, while increasing by 50% from one year ago, fresh data from global outplacement and business and executive coach firm Challenger, Gray & Christmas show.
2025 Hispanic Radio Conference

Full Speaker List Revealed For Hispanic Radio Conference 2025

The 2025 Hispanic Radio Conference is set to bring together some of the biggest names in radio, advertising, and media advocacy for two days of conversations shaping the future of Spanish-language broadcasting from AI to Gen Z.

MFM, FEI To Co-Locate for Co-Branded 2026 Annual Conference

The Media Financial Management 2025 conference concluded Wednesday in Arlington, Va., and the MFM association and its CEO Joe Annotti are already looking ahead to its 2026 affair, which will see a full integration with Financial Executives International (FEI) for the first time.

A Tool To Tie Search Outcomes to ‘Currency-Grade’ Viewership Data Arrives

VideoAmp’s VALID identity graph is being integrated with Captify’s Search Intelligence and proprietary semantic technology. This, says VideoAmp, is designed to deliver "breakthrough, intent-based insights" into ad effectiveness.

Hearst Television Among Six Groups Joining Addressable TV Trade Group

The trade organization dedicated to educating and advancing the growth of addressable TV advertising is officially welcoming six new supporting members, including a privately held broadcast television ownership group and one of the leading connected TV measurement organizations.

FreeWheel To Boost Ad Efforts Linked To Women’s Sports

The E.W. Scripps Company is partnering with FreeWheel, Comcast's global technology platform for television advertising, to increase advertising opportunities across women’s live sports content on ION, Scripps’ national sports and entertainment network.

The RBR+TVBR InFOCUS Video Podcast: Andrew Rosen

With more than two decades of experience specializing in the operational and financial structures of broadcast and media clients, Miller Kaplan partner Andrew Rosen has a unique perspective of the state of Radio and TV finance. In this conversation, Rosen speaks about current trends, tariff troubles and more.

A Teen Summer Job Outlook: As Hazy As Media Pacings

The labor market remains steady, but anticipated tariff impacts this summer may introduce new headwinds. That's the conclusion of a new report from workforce measurement specialists Challenger, Gray & Christmas.