Rosemary Ravinal

Five Body Language Signals of Smart People

Some say people who harness the power of body language, combined with skillful word choices, are super-communicators. Why? Rosemary Ravinal says it's because they deploy the full array of speech tools to connect with others. This column explores non-verbal traits of highly intelligent people.

The InFOCUS Podcast: Mario X. Carrasco

Two key consumer groups don't feel so strapped this year when it comes to their finances, compared to 2023. That's according to ThinkNow, a cross-cultural research firm. To share more, the firm's Mario Xavier Carrasco sat in on the latest InFOCUS Podcast, presented by dot.FM. LISTEN HERE
Rosemary Ravinal

The Unseen Pitfalls of In-Person Presentations

Whether in the boardroom, an industry conference, or on a quarterly earnings call, it’s the presenter’s job to deliver clear, congruent, and concise messages. Public speaking expert Rosemary Ravinal has some tips you're definitely going to want to learn more about.

The InFOCUS Podcast: Steve Newberry

At QUU, the focus has been on making the in-dash audio entertainment system come alive when tuned to a broadcast radio station. In this InFOCUS Podcast, presented by dot.FM, CEO Steve Newberry shares the latest on what's in store for the "connected car" ahead of the 2024 NAB Show in mid-April.
Rosemary Ravinal

Tap the Power of Words for Good

There are approximately 170,000 English-language words in current use. We may use just 20,000 in a lifetime. By widening your vocabulary, public speaking expert Rosemary Ravinal shares in this column, new words can express how you feel and deepen your interpersonal relationships.

Black Gen Z TV Consumption: A Strong Story

Freshly released highlights of a 2023 Horowitz Research survey of African American consumers that are between the ages of 12 and 27 reaffirm decade-long trends that demonstrate how this segment of American viewers overindex on watching TV content.

Ad Trends That Need Your Rapt Attention

For ad insights firm MediaRadar, optimism abounds for 2024 ... so long as "nimble media companies" are actively working to capture the marketer budgets that have been cemented for this year. Yes, ad budgets tightened recently, but accelerated ad spend is coming.

How U.S. Adults Use TikTok

About half of U.S. adults who use TikTok have never posted a video themselves. Furthermore, the top 25% of U.S. adults on the site by posting volume produce 98% of all publicly accessible videos from this group. The data come courtesy of Pew Research Center.

A Cross-Platform Audience Measurement Move From Comscore

The enhancement now extends deduplicated audience measurement to the local market level, which can be applied to all programmatic environments and platforms. Thus, CCR will, for the first time, integrate national and local linear TV, digital, streaming, and social channels.
Sirius XM logo

SiriusXM Subsidiary Launches Synthetic Voice Ads

It's now owned by SiriusXM, and it is making the AI leap forward in the advertising world by rolling out Synthetic Voice Ads on the self-serve platform designed for small and mid-sized businesses — another potential threat to broadcast AM and FM radio's sales teams.
Rosemary Ravinal

Strategies to Be Heard in a Loud World

"Since bustling conventions, receptions and mixers are part of business life, here are six practical strategies to help you cut through the noise and improve the quality of your conversations and experiences even in the loudest places," public speaking expert Rosemary Ravinal offers.

Automated Host-Read Ad Production Gets a Boostr

A company known for workflow automation and ad management for audio content creation and distribution companies is teaming up with an ad management platform brand catering to publishers and media companies as part of a joint effort to deliver "quicker, more accurate requests for host-read ads."

An iHeart Alignment Arrives For Mr. Master

It's a subsidiary of Banyan Software that supplies radio stations with compliance and content distribution software. And, it is starting off 2024 by celebrating the closing of licensing deals across two iHeartMedia units and all radio stations.
Rosemary Ravinal

Quirky Methods to Stem Your Fear of Speaking

"Let’s get something clear: Everyone gets nervous before speaking in public," says public speaking coach Rosemary Ravinal. "The difference is how you handle it." In this column, Ravinal shares some of the "wacky, unusual techniques" she's collected that experienced speakers have used to tame the butterflies.

A Turbo-Charged Tax Season Effort At Spot Cable

One brand focused on handling Form 1040s with the Internal Revenue Service for everyday Americans seeks to attract new and returning customers looking for someone to handle their taxes. And they've gone to Spot Cable to drum up business.