Media Info Bureau

In November 2009, Chuck Francis, as the owner of Remerge Media, penned a Media Information Bureau column on how radio can capitalize as "an effective and affordable marketing vehicle." Today, Francis is the founder and owner of Take & Bake Marketing — and his words still matter to Radio today.

A vast majority of Hispanic Americans have access to Connected TVs and most prefer streaming. As such, Connected TV platforms are a strategic place to find these consumers. That's a key insight from a look at Connected TV use and preferences courtesy of LG Ad Solutions. 

A change of setting and the company of loved ones can shift your outlook. But, respected public relations professional and "Zoom expert" Rosemary Ravinal did not anticipate that her grandson, Mo, would provide a fresh perspective on storytelling during her visit.

On December 9, the ever-flailing American Music Fairness Act (AMFA) took center stage at a Senate Judiciary Committee Subcommittee on Intellectual Property hearing that saw KISS member Gene Simmons slam Radio. The GSM of an Ohio radio pair has something to say to the rock star.

The operator of Eurovision and Euroradio has produced a 16-page report that focuses on a highly important subject for radio station owners in the U.S.: the connected car. When the car gets connected, there are three existential challenges, EBU notes.

Capital markets activity by publicly traded media and telecommunications companies in North America "plummeted" both year over year and sequentially in August, with the sector raising $4.70 billion, newly released data from S&P Global Market Intelligence show.

Generative AI adoption surged in early 2025, reflecting a significant shift in how organizations are integrating this technology. This transpired despite challenges that impact project success, new research from S&P Global Market Intelligence reveals.

Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends. Why marketers should invest in this consumer group is the focus of a new report from Nielsen released under the direction of SVP of Diverse Insights & Intelligence Stacie de Armas.

With first quarter 2025 earnings results coming in the next few weeks, Senior Analyst Robert Fishman and the MoffettNathanson team revisited its financial forecasts. Why? They wished to consider "how such a bleak economic backdrop might affect our coverage universe." Here's what they came up with.

Video consumption will continue to transition from traditional pay TV networks to streaming platforms in 2025, which will pressure linear TV networks in the U.S. That's a key finding from Seth Shafer, Senior Research Analyst at S&P Global Market Intelligence, offered in a 2025 Trends in Global Media report.

Some 700 marketing professionals have chimed in on consumer, advertising, and media trends for the first half of 2025, and Mediaocean is now presenting them in an ad outlook report that is steeped in digital and connected TV suggestions. Does this leave linear media out in the cold? 

What’s in store for the Media & Entertainment sector as we head into 2025? The just-released S&P Global Ratings 2025 Media & Entertainment Industry Outlook examines the sector’s risks, opportunities, trends, credit quality and outlook. Naveen Sarma, who oversees U.S. media and entertainment for S&P Global Ratings, chimes in.

Despite efforts in D.C. to limit its use in the U.S. due to its ties to the Chinese government and a new effort led by 14 state attorneys general to impose "significant penalties" on it for its harms to American youth, TikTok is a major social media platform that isn't fading away anytime soon. Data from Pew indicate that adults — not kids — are big-time users.

Access to latest music and live updates is driving market growth for Radio on a worldwide level. But, there's a caveat — the upward momentum comes with a trend toward online radio services, a newly released study from U.K.-based Technavio finds.

Is it an existential threat to broadcast radio and TV, or is it a potential investment or partnership opportunity? New data from Pew Research Center suggest either may be of consideration, as nearly 40% of young adults queried say they get news from influencers on social media.