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The NAB Show will host its third annual NAB Diversity Symposium, open to all attendees, at the 2023 NAB Show in Las Vegas. Designed to help broadcast organizations develop corporate DEI strategies and embrace diversity in media and the workplace, this year's symposium will focus on inclusion.

With a four-day series of exclusive presentations highlighting new content, talent, and advertising opportunities, the 2023 IAB NewFronts reveals what’s next in data-powered advertising across digital video, advanced TV, and connected TV.

The Advertising Research Foundation's Coalition for Innovative Media Measurement (CIMM), has moved forward with a study focused on assessing the opportunities that exist for "enhancing the value of Smart TV data as an input to TV measurement solutions."

For the last week of Women’s History Month, Rosemary Ravinal took a deep dive into the reasons why women and men speak differently. "It is a fact that there are gendered ways of communicating which may hold women back from their highest potential," she writes.

Linear television can leverage its strengths in creative opportunities, data analytics, and live events to maximize advertising revenue in the digital age. This is especially so now, says Beatgrid founder Daniel Tjondronegoro, as streaming competition no longer sits in its “ad-free ivory tower.”

Caroline Beasley returns to the InFOCUS Podcast, presented by dot.FM, to talk about what the upcoming NAB Show will bring to her team and perhaps add to her knowledge sphere. Caroline also shares a little more about an invitation-only Cocktails and Conversation reception during the show. LISTEN HERE

Marketron has updated its ROI Calculator tool, which allows users to forecast radio over-the-air, third-party digital advertising and the newly added local TV OTA. Updates include refreshed growth rates for 2023, 2024 and 2025. Additionally, the calculator has new benchmark numbers for third-party digital by organization size.

When our Editor-in-Chief met the woman who would become his wife some five years ago, she listened exclusively to a series of Sirius XM Satellite Radio channels both in the car and at home through a smart speaker device. As of March 1, she's been happily listening to a mix of Spotify playlists and FM radio stations — and is happily saving money. Is she alone?

The NAB has unveiled a series of new commercials focused on what it calls "the enduring value" of local broadcasting and the commitment of TV and radio stations across the country to deliver "trusted information in convenient, modern and familiar ways."

Magellan AI has estimated podcast ad spend for February. The firm's artificial intelligence analyzes advertising data from Apple Podcasts' top 3,000 podcasts in the US, combined with the estimated cost.

In this column, veteran PR industry pro Rosemary Ravinal shows how gaffes called "eggcorns", like malaprops but more innocent, can be stopped before one needs to go into damage control to erase from peoples' minds a potentially embarrassing public statement.

"Digital Advertising Opportunities for Restricted Categories." It's the focal point of an April 6 webinar featuring the Senior Product Marketing Manager for Digital and the Director of Media Activation at Marketron.

The program aims to train today’s students to become tomorrow's news producers and media leaders. The one-year certificate program was created in partnership with JPMorgan Chase, Circle City Broadcasting, and the DuJuan and Tina McCoy Foundation.

The CEO of vCreative shares what attendees of an invitation-only Cocktails and Conversation reception during the 2023 NAB Show for radio industry pros can expect at that event, and more, in this InFOCUS Podcast, presented by dot.FM.  LISTEN HERE

The renewed partnership spotlights the organizations’ long-standing commitment to encourage Latino girls and boys to live healthy and happy lives through soccer, especially in under-resourced communities.