Sunday, May 3, 2026

Creator-Focused Marketing Firm Inks iHeart Deal

It describes itself as "a global creator company" founded in 2016 "to inspire a new order in the marketing, advertising, and media landscape." Now, it has forged a "unique partnership" with the leading audio content creation and distribution company in the U.S. that seeks to provide creators and marketers additional opportunities to reach their audiences.

Mobilize Change With The Power of Your Voice

In the last month, Rosemary Ravinal has spoken at public hearings and civic action rallies before hundreds of people. In preparation, the public speaking coach realized that there are significant differences in the structure of remarks delivered in these settings. She offers lessons learned and what experienced speakers and novices alike need to consider.

P&G Helps Bring ‘Powerful’ CMO Session To Black Radio Forum

There's a "historic" addition to the agenda of the 2024 NABOB Fall Conference and Power of Urban Radio Forum, which begins October 9 at the historic Mayflower Hotel on Connecticut Avenue. And, it sees a gathering of CMOs from some of the nation's biggest advertisers coming together to discuss critical advertising issues and media concerns.

Bias: A Key Hispanic News Consumption Concern

Some 64% of respondents of voting age are concerned about the media’s ability to shape perceptions and opinions, while 73% agree that it is “important to hear different voices and perspectives… so they can form their own opinions about things.” Those findings come from a just-released Hispanic consumer study on social, cultural and political shifts.
Shopping

Nielsen: Catalysts to Change in Key Verticals For 2024

NielsenIQ has released its Mid-Year Consumer Outlook: Guide to 2025 report, which takes a closer look at macro catalysts across industries. Among the top takeaways from the study is that consumers remain determined and resilient despite uncertainty. This provides a strategic roadmap for retailers looking to win over consumers.

How To Write and Deliver a Heartfelt Eulogy

While it is a deeply personal experience, a well-crafted eulogy can offer comfort to others, observe the person’s life, and help you process your own emotions. Public speaking coach Rosemary Ravinal shares in this column how to write and deliver a meaningful eulogy, with tips to guide you through each stage of the process.

The InFOCUS Podcast: Juice Media

It has worked with such brands as Wix, Dollar Shave Club and 23 and Me. Over the last six months, Juice Media has grown, as it seeks to extend its reach into digital marketing, media measurement and attribution across growth channels. Juice Media President Mark Zamuner shares his views on ad growth trends in this InFOCUS Podcast, presented by dot.FM. 

MIW, Beasley Team For Digital Sales Mentorship

Tailored for female radio and digital sellers or managers with a minimum of three years of sales experience, the selected mentee will receive monthly coaching from an experienced mentor and guidance from digital subject matter experts.

A Legendary Voice: Shaped by Stuttering

Many people who stutter as children become outstanding speakers as adults. After reading the obituary of James Earl Jones, Rosemary Ravinal learned that controlling his stutter led to his extraordinary career. "Stuttering helped to shape my public speaking career," says Ravinal, who offers a few coping mechanisms in this column.

AdLarge Takes On a New Portfolio With Crystal Pact

The relationship starts immediately, for the 2025 upfront and broadcast year. This will see the end of the Crystal Media Networks name, as it will rebrand to Portfolio Media next year.

Rogers OKs Exclusive Ad Sales Agreement With Wondery

Rogers Sports & Media will represent all ad sales across Canada for Wondery’s portfolio of on-demand content, including shows such as Armchair Expert with Dax Shepard, Business Wars, New Heights with Jason and Travis Kelce, 48 Hours, Ten Percent Happier with Dan Harris, How I Built This hosted by Guy Raz, and Scamfluencers.
Rosemary Ravinal

When Presenting, Let Your Hands Do More Talking

The best speakers know how to use hand gestures to make their words more persuasive and memorable. Public speaking coach and veteran Public Relations executive Rosemary Ravinal offers five examples that demonstrate the science to back up this perspective.

UFlorida Explores Bias Concerns in Human- and AI-Generated News

Given the growth of AI-generated news opportunities for broadcast media, it was only a matter of time before concerns regarding bias in the reports emerged. Now, a University of Florida research team has investigated whether AI-generated news is any more, or less, biased than human reports.
Lupe de los Santos

The InFOCUS Podcast: Lupe de los Santos

To learn more about his shift to HRN after experiences at Clorox, Procter & Gamble Co., The Vidal Partnership and Walton Isaacson, RBR+TVBR Editor-in-Chief Adam R Jacobson welcomes 2023 Hispanic Thought Leader Lupe de Los Santos to the inFOCUS Podcast, presented by dot.fm.

Havas Creates A North American Chief Planning Officer

Thanks to "strong momentum" and investment in both the U.S. and Canada, Havas Media Network has appointed its first-ever Chief Planning Officer for North America. Based in New York, she reports directly to North America CEO Greg James.