Cineverse Extends Audio Ad Distribution To Connected TV

Los Angeles-headquartered entertainment technology company and studio Cineverse's VAUDIO takes an advertiser's existing podcast, radio or streaming-audio commercial, adds the visuals required for television, and can activate the campaign across connected TV  inventory without requiring a traditional video shoot.

Townsquare’s White Label Digital Ad Services Head To NC Sandhills

A pair of privately owned radio stations serving communities to the west of Fort Bragg, N.C., in the Sandhills region are the latest to sign on for digital advertising white label services offered by Townsquare Media through its Townsquare Ignite segment.

The World Cup Spending Hangover: An Ad Dollar Bomb For Media?

The audience was massive, the cultural relevance undeniable, and the pressure on brands to participate intense. Now that the 2026 FIFA World Cup has ended, media companies are confronting a troubling possibility: many advertisers may have already spent most of their 2026 media budgets, HispanicAd's Gene Bryan worries.

Oink Ink Head Launches AI-Fueled Voice Cloning Firm

For some in broadcast media, professional voice cloning powered by advanced AI technology is of keen interest. For the President of Oink Ink, it is a new business endeavor he hopes radio broadcasting companies will consider for their stations.

Gator Vision: Saga Signs Sales Deal With UF

The University of Florida's commercial radio stations are getting a new sales partner: the publicly traded licensee led by Chris Forgy. The company will take over advertising for the Gainesville AM/FM pair in September in an arrangement that also makes Saga Communications a partner in training the school's journalism students.

How To Overcome TV Program Listing ‘AI Hallucinations’

AI is transforming the content search and discovery experience, but an ungrounded large language model (LLM) can only answer based on its training data. This, says Gracenote, limits its ability to stay current. In the world of TV, this limitation can have a negative impact on the user experience.

XR and AdImpact Pact As Political Ad Spending Ramps Up

XR Extreme Reach and AdImpact have partnered to help deliver deeper data and insights across local TV and digital channels for political campaigns. The partnership brings together AdImpact's measurement data with XR's ad serving insights, and is designed to deliver local market visibility and faster reporting.

Hey, Radio: You Beat Spotify and Pandora

Advertisers can’t buy listeners who don’t hear ads, and AM/FM radio reaches nearly double the percentage captured by the combined ad-supported audience of Spotify, Pandora, and podcasts, according to new data from Edison Research at SSRS.

A Focus on Affiliate Operations Leads To ARC

The selection of ARC Software is designed to centralize affiliate research, maintain station and contact information, streamline agreement workflows, and strengthen long-term station relationships across the affiliate network for a faith-based audio content creator and distributor.

Entry Window Opens For New York Festivals TV, Film Honors

“With entries from over 40 countries, New York Festivals TV & Film Awards honors the exceptional and innovative content being created today on all continents and seen across all platforms," said EVP Rose Anderson. "We respect the achievements of the many talented men and women who make up the worldwide creative community."

RBR+TVBR Publisher Addresses Spanish-Language Radio Spend Gap

There are some 68 million Hispanics in the US, but only 5% of ad budgets target this lucrative and trendsetting consumer audience. This was shared across the 2026 Hispanic Radio Conference in Phoenix in late May, and proved to be a passionate topic of discussion on the latest NASBA Broadcast Advocate podcast.

Wealthy Older Americans: Radio Advertising’s Sweet Spot

Radio and TV commercials are outperforming the average with Baby Boomers and Gen X, according to new YouGov data. The numbers point sellers toward a clear next step: layering in digital products to close the gap with Millennial and Gen Z consumers.

Another Triumphant Week For John Morgan At Spot TV and Radio

As the second half of 2026 begins, it has become abundantly clear that the accident attorney specialty firm founded in Orlando in 1988 by John Morgan will finish the year as the biggest advertiser using Spot TV.  Morgan & Morgan is also making a run for the crown at Spot Radio.
Rosemary Ravinal

Six Surprising Ways To Become A Star Speaker

Athletes don’t become great by doing just one exercise. So why should public speakers train by doing only one thing? Veteran communications and PR industry executive Rosemary Ravinal shares some unique ways a media industry C-Suite executive can excel at public speaking.
Diversity of People Generations Set Together Studio Isolated

Pew Reviews How Americans Take Part In Society – Or Don’t

Americans’ engagement with others is not one-dimensional. That's the focal point of a just-released Pew Research Center study from the Pew-Knight Initiative that looks across a range of behaviors: political activity, civic involvement, religious attendance and attention to news.