Star-Powered Session Alert: Engaging Gen Z Hispanic Audiences
Join us in Phoenix for a powerhouse lineup of creators and personalities who live and breathe Gen Z engagement every day. From TikTok to terrestrial radio, Gen Z Hispanics are shaping the future of our industry — and one dynamic Hispanic Radio Conference session will show exactly how to meet them where they are.
‘Influencer Marketing Is Replacing The Role TV Once Played’
Madison & Wall's Brian Wieser on Wednesday painted a picture of the new reality for TV account executives: influencer marketing is perhaps usurping the television industry as a default channel for brand building. Linear media is now secondary.
Revenue Enablement in the AI Era
How are sales and marketing leaders adopting artificial intelligence to drive alignment, efficiency, and growth? Where are there still significant gaps? A just-released report from RevOps firm LeadG2 seeks to provide answers based on data from 154 cross-industry revenue leaders.
Sinclair Spins Broadspan To EdgeBeam Wireless
EdgeBeam Wireless and its CEO, Conrad Clemson, have gained attention for their non-traditional revenue opportunities associated with ATSC 3.0 technologies beyond NEXTGEN TV. Now, EdgeBeam is investing in its future by acquiring Broadspan distribution platform.
Digital or Disappear: Reach Beyond The Dial
The digital migration is already here, and Hispanic radio stations are no different in that those which figure out how to extend their brands across platforms will be the ones that thrive. That's the mission of "Digital Platforms for Hispanic Radio Stations" at Radio Ink's Hispanic Radio Conference 2026.
The Anti-Boring Speaker: Mastering The Element Of Surprise
It's the view of public relations veteran turned public speaking coach Rosemary Ravinal that predictability is the fastest way to lose an audience. Surprise, on the other hand, is the spark that keeps people leaning in for more, she shares in this post-April Fool's Day column.
BFOA Exceeds in Nationwide Charity Ratings
The Broadcasters Foundation of America (BFOA)has received the highest scores from two independent organizations that track commitment to accountability and impact for 501(c)(3) charities.
PQ: Global Consumer Media Usage Poised To Surge
The average global consumer spent 8.24 hours per day with media in 2025, up from 7.62 hours in 2020, as ad-supported media accounted for 52.7% of time spent in 2025, down from a 55.5% share in 2020.
Nueva Networks Helps StreamGuys Launch An AI-Powered Ad Insertion Option
"StreamGuys developed SGcreative to help Nueva Network do something unique in audio advertising: deliver real-time, location-specific sponsored content to Hispanic and multicultural audiences at scale," the company said. That listener-facing product is branded by Nueva Network as "Que Onnda Today."
IP Infrastructure: It Isn’t About Size. It’s About Survival
AoIP (Audio over IP) has been a part of radio’s infrastructure for well over twenty years now, but the misconception that it’s only suitable for large-scale installations in major markets remains — much to the detriment of more modest installations in smaller markets, says Telos Alliance's Marty Sacks.
Andrea Marini Transitions Out Of Deltatre’s CEO Role
It's a company devoted to uniting streaming and digital platforms with data and strategy as it pertains to live sports, and it is seeing a change at the top as Andrea Marini is stepping into a role as Deputy Chairman. Who's the new CEO at Deltatre?
Tenetic Takes On ‘Gaps’ in Ad Performance, Measurement
Tenetic, an AI-powered insights and intelligence platform for local and national advertising buyers and sellers, has moved forward with the launch of a research and industry initiative focused on identifying today’s structural challenges in advertising performance and surfacing ideas to address them.
A Deal That Brings Data-Driven Buying to Local TV
Media performance platform VideoAmp is moving forward with an initiative designed to aid local broadcast television in its ongoing efforts to capture more data-driven media buying opportunities. It involves an integration with an automated transaction infrastructure platform.
AMG Signs With Anoki For ‘Contextual Video Intelligence’ Offer
An AI company "advancing the connected TV ecosystem" with "contextual video intelligence" believes it has a solution for advertisers seeking clarity, control, and confidence in their ad buys. Allen Media Group is confident this newly launched product unveiled today at the IAB NewFronts will help its streaming video ad growth.
Magellan AI Launches Broadcast Radio Attribution Offering
Audio advertising intelligence and measurement service provider Magellan AI has brought to market a new product that is designed to give advertisers the ability to measure the impact of broadcast radio alongside digital channels in a single platform.





![The Anti-Boring Speaker: Mastering The Element Of Surprise A "surprise" gone flatulently wrong in a "SNL" skit during the 2025-2026 season. [Courtesy: NBC Television]](https://rbr.com/wp-content/uploads/surprise-150x120.png)








