Another Big Week At Spot TV For Morgan & Morgan
When it comes to national television spots on broadcast TV, there's one brand that towers over the rest with respect to commitment week in and week out to the medium. For the week ending July 5, this advertiser was linked to nearly 50,000 spots detected by Media Monitors.
America 250: The Most Patriotic Brands In The USA
New York-based Brand Keys’ 25th annual Most Patriotic Brands survey has arrived just in time for the Memorial Day holiday, and identifies the top 100 brands Americans feel best embody the value of “patriotism.” At No. 1 is an automotive brand that's neither Ford, which is on the Top 10 list, nor Chevrolet, which is absent.
Global Audio Ad Buyer Acquired By UK-Based Firm
A London-based entity has acquired a majority stake in Ad Results Media, one of the world’s largest buyers of audio advertising. The deal with Miroma Group pushes the combined group’s annual media investment past $750 million and could greatly benefit broadcast radio.
Jacobs Brothers Dish On Digital Revenue Growth Tips
Since 2024, Jacobs Media's "Jacobs D.R." has worked across secular and religious stations to unlock their digital potential. A July 16 webinar will share some of the key conclusions from those experiences.
A Revenue Intelligence Platform for Media Sales Teams Arrives
AI-driven broadcast technology company Futuri has brought to market a revenue intelligence platform for media sales teams. As the company founded by Daniel Anstandig believes, TopLine Enterprise streamlines disparate research, outreach, creative, and attribution tools into a single workflow for media sales teams.
VideoAmp launches AI-Native Media Performance Platform
The media performance platform has unveiled "an AI-powered reporting experience" that is designed to allow media buyers and sellers to "interrogate" VideoAmp's census-level campaign measurement in plain English. The result? Ready-to-use data in reports tied to the first phase of a VideoAmp "evolution."
A New Global Ad Market Look Yields ‘Less Local’ Conclusion
A new global look at ad trends has come from Brian Wieser-founded Madison & Wall. Outside of TV (at least in 2026) and out-of-home, "the environment remains weak for audio, publishing, direct mail, and directories." In fact, Madison & Wall concludes, "These revenue pools no longer represent much of the total market."
RAB Completes 2026 Media Career Academies Program Series
The Radio Advertising Bureau is celebrating what it calls the successful completion of its 2026 Media Career Academies program series, including the GAB Media Career Academy, IBF Media Career Academy and Kellar Media Career Academy.
Podcast Ad-Skippers Still Act on Those Ads, Study Shows
When ads come on during a podcast, the skip button can start looking quite tempting. So that has to hurt ad efficacy, right? Not quite, according to new research that shows more than half of podcast listeners who routinely skip ads have still acted on one.
Gray Inks A Wider Ad Pact With Madhive
Gray Media has expanded its advertising capabilities through a strategic partnership with DSP and AI solutions platform Madhive. The agreement is designed to further accelerate Gray's ability to deliver data-driven, high-performance campaigns for local businesses and agencies nationwide.
A Planning Agent Among The Updates To MiQ Sigma
MiQ has brought new capabilities to its Sigma platform with one goal in mind: to help advertisers understand and act on TV viewing behavior across the linear and streaming worlds with the goal to connect that to what those same audiences are doing across digital platforms.
Spectrum Reach, Anoki AI Partner On Moment-Based Ads
The ad sales business of one of the nation's top MVPDs has struck a deal that is designed to give advertisers "even better control and transparency over where their ads appear on streaming television platforms."
For Most Americans, Keeping Up With Top News Topics Is Key
Most Americans say it’s crucial to keep up with key news topics. However, far fewer say they’re highly informed themselves. That's the big takeaway from a just-released study from Pew Research Center.
RAB Virtual Series To Discuss ‘The AI Advantage for Radio Sales’
The Radio Advertising Bureau is launching a new four-part live presentation series designed to help local broadcasters harness artificial intelligence to support sales efforts, uncover opportunities and drive revenue growth.
Nielsen Brings ‘Big Data + Panel’ Insights To Prisma
Nielsen has agreed to collaborate with Mediaocean by providing reporting on advanced audience segments for data-driven linear (DDL) national TV campaigns. The result is the expansion of an integration of Nielsen's Big Data + Panel audience measurement product directly within Mediaocean’s Prisma platform.














