Adbiz

Cross-platform TV ad measurement and attribution company iSpot has brought to market an agentic AI-powered platform that the company says reimagines how independent measurement can be leveraged to unlock new insights, accelerate workflows, drive better consumer connections and assure advertising effectiveness.

The role of a sales executive has evolved, says Alexander Group media-focused change agent Matt Bartels. Today's sales pros require knowledge of new technological skills, and younger pros tend to have them all. However, as Bartels writes in this classic column, they may not be considering sales careers because they don't see it as a lucrative profession.

This Valentine’s Week, public speaking coach Rosemary Ravinal invites you to consider the following: What love language does your audience speak? How can you show up in ways that make them feel valued, respected, and inspired? This blog provides insights of benefit to your whole C-Suite.

The world's largest creator of Spanish-language audio and video content has entered into a strategic agreement with Major League Baseball that allows it to broadcast in Mexico "a wide offering of live baseball, original content and multiplatform coverage.

“This is a defining moment for local journalism,” said Jeff Freeland Nelson, executive director of the Glen Nelson Center. “The Next Challenge exists to fuel that innovation, support risk-takers, and ensure local journalism continues to play its vital role in serving our democracy.”

"Message confusion doesn’t stay contained; it spreads through employees, the media, and public perception and will cost more to clean up later," warns PR professional turned public speaker Rosemary Ravinal. "That’s why leaders at all levels and industries benefit greatly from message discipline."

ShareBuilders, provider of an eponymous CRM platform for media sales teams, is rolling out a new integration with AI video technology specialist Waymark. It is designed to give sales teams the tools to generate and manage AI-generated spec spot videos without leaving CRM.

The number of Chief Executive Officer changes at U.S. companies increased by 22% in December, compared to the previous month, but fell by 35% when comparing the number of CEO exits that took place in the last month of 2024. That's the latest findings from executive coaching firm Challenger, Gray & Christmas.

Are your radio or TV stations serving a unique audience of first-generation Americans or newly arrived immigrants? Here's a sobering statistic that could explain why advertising challenges and revenue growth were so severe for many multicultural media operations in 2025.

Here's the biggest takeaway from a newly released report from Hub Entertainment Research that you may want to read after dinner this evening: Rising social and creator video consumption is reducing time spent with television. 

After joining the association earlier this month, it is now known that Dagmara Szulce will be taking on the duties of a longtime Group Exec. VP at the ANA who is ready to spend more time with his wife and "get that work/life balance back" — but is not retiring.

Whether it’s shifting moods, triggering nostalgia, or anchoring your message into moments people truly care about, music gets under the skin of your audience faster than visuals ever could — making your ads more memorable and your brand more resonant, Katz Media says in a new communiqué.

For the third consecutive period, Gen AI ranks as the most important consumer trend, underscoring its growing influence on how people discover content, engage with brands, and make decisions. The bigger takeaway? "Media investment is rebounding selectively," as linear TV continues to face pressure.

This episode features a lively 30-minute conversation between RBR+TVBR Editor-in-Chief Adam R Jacobson and Cameron Coats, Editor-in-Chief of Radio Ink.  To get a better idea of what radio industry leaders across the sales and management arena are talking about, we welcome Cameron to the InFOCUS Podcast.

For the second consecutive year, the Library of American Broadcasting Foundation (LABF) will serve as the official presenting sponsor of the 2026 Broadcast Education Association (BEA) Career Fair and Graduate Student Showcase, held in conjunction with the NAB Show in Las Vegas.