Meet Scripps’ New Content Licensing Leader
She's served as "an integral part" of The E.W. Scripps Co.'s live sports programming and specials such as the Scripps National Spelling Bee, as well its brands’ scripted dramas, sitcoms, clip shows, theatrical and original films. Now, she's taking the newly created role of Senior Director of Content Licensing and Co-Production.
Genius! An iSpot Pact Comes For Sports Tech Firm
It’s a data, technology and broadcast partner that powers the global ecosystem connecting sports, betting and media, “creating highly immersive products that enrich fan experiences for the entire sports industry.” It has just signed a strategic partnership with TV measurement company iSpot.
Marching In: Gray Media Bolsters Saints Partnership
Gray Media's FOX affiliate serving the Crescent City has agreed to a five-year extension of its long-standing partnership with the local National Football League team, a move the company says will reinforce "their shared commitment to providing the community with unparalleled sports coverage and access to the region's biggest and most impactful teams."
5G Broadcast: Views Show Lack of Unity to FCC
Two groups integral to the proposed development and rollout of 5G Broadcast technology, which the NAB and key stakeholders in ATSC 3.0 advancement are against, have filed documents discussing the alternative to NEXTGEN TV — a plan submitted for FCC consideration by LPTV owner HC2 Broadcasting.
VIZIO’s Inscape, Nielsen Extend Measurement Agreement
Nielsen and VIZIO’s Inscape have extended strategic data relationship, building on a collaboration that began in 2022.
The multi-year agreement, the companies said on Tuesday, "reinforces our shared commitment to delivering comprehensive insights into what audiences are watching across broadcast, cable, and streaming."
After Upfronts, Streaming Giants’ Ad Siphon Gets a Good Look
Digital content delivery is now the focal point of the presentations. Live sports and tentpole events dominate over broadcast scripted fare. What does this mean for ad dollars, and the three non-broadcast streaming giants' role in the ecosystem? A MoffettNathanson analyst tackled the question in an investor note.
Tool Time: This Retail Seeks Growth Via Spot Cable
A decade ago, it was a retailer that wasn't wholly known by those who weren't licensed contractors or those who used tools for their building and work needs. Today, it is a widely known retailer focused on tools that's only growing, and Spot Cable activity is helping Harbor Freight build its ROI further.
Noncomms to Begin Advanced Digital Transformation Program Training
The DTP, designed in partnership with and funded by the Corporation for Public Broadcasting (CPB), educates and coaches public media leaders on the best strategies and tactics to transform their organizations’ digital operations to meet the evolving needs of local audiences.
Borrell: Local Media Risks Falling Behind Without R&D Investment
Borrell Associates’ 23rd Annual Benchmarking Webinar sent a clear message to traditional media: evolve quickly or lose ground. While digital advertising continues to dominate local ad spending, the report reveals a critical opportunity for legacy media to regain relevance.
TikTok Meet TV: Influencers Reshaping Ad Strategy, Study Shows
What began as a smartphone phenomenon is now knocking on TV’s front door. Brands are no longer treating influencer marketing as just a social media play - instead, they’re reshaping ad strategies to push creator-led content onto connected TV platforms. It’s a shift that could permanently alter who competes for television’s most coveted revenue.
Survey: TV News Holds Ground in Public Confidence
A new national survey on trust in news sources finds that traditional broadcast and cable television still command some of the highest levels of public confidence, despite the proliferation of digital-first platforms, streaming news services, and algorithm-driven content delivery.
Fubo Adds Programmatic Capability to CTV Pause Ad Format
Live TV streaming platform Fubo has become the first Connected TV provider to offer pause ads in a programmatic, biddable environment. The move follows the company’s initial rollout of pause ads, which appear after a viewer pauses content and disappear when playback resumes, last year.
Report: Trump Demands More As CBS Settlement Falls Flat
Negotiations between Paramount Global and former President Donald Trump to settle a $20 billion defamation lawsuit tied to CBS News' 60 Minutes have reportedly stalled as political pressure builds and federal scrutiny of the company’s pending merger with Skydance Media intensifies.
Navio Expands Role in FAST TV with TNA Wrestling Owner
Navio Networks has signed a multi-year agreement to serve as the exclusive sales agency for Anthem Sports Group’s portfolio of FAST and Connected TV properties, including TNA Wrestling and Fight Network.
Wurtzel Waltzes Into GM Seat At Bay Area’s ABC7
The Walt Disney Company has appointed David Wurtzel as President and General Manager of ABC7/KGO-TV San Francisco, placing him in charge of day-to-day operations and business strategy for the ABC Owned Television Stations' Bay Area outlet.














