Sunday, May 3, 2026

Call For Entries Opens For Scripps Howard Journalism Honors

With a focus on high-impact and investigative reporting, the awards honor work from television stations, networks, radio and podcasts, visual media, online media outlets, independent producers, newspapers and other print publications.
Rosemary Ravinal

In Pursuit of Equanimity: A Holiday Message

"Equanimity is my word for 2025," says public speaking coach Rosemary Ravinal. "It means calmness, collectedness and evenness of mind especially under stress. This is an ideal state for any speaker." It’s the state Ravinal, a public relations executive for many years, is choosing for herself as she sets goals for the coming year

‘Career Reflections and New Horizons’ From Retiring Women In TV

At year's end, a longtime face of the sales advocacy group for the broadcast television industry and a woman who has served as the organization's chair — in addition to her full-time role at The E.W. Scripps Co. — will be concluding their respective careers. What have Abby Auerbach and Missy Evenson learned across the years, in particular when asked to embrace change?

Attention Measurement Firm To Collaborate With Nielsen

Nielsen is moving forward with bringing "expanded capabilities" to the company's  Outcomes measurement platform. Notably, the launch includes a new collaboration with attention measurement firm Realeyes, which in the past was viewed by some as a potential competitor.

In Connected TV Deal, Madhive Expands Experian Integration

Local connected TV ad tech operation Madhive has widened its existing relationship with data technology giant Experian. It's a deal that is designed to give local media markets broader access to Experian marketing audiences.

Top 10 Trends Sparking Opportunity For The Local Ad Market

BIA Advisory Services in August forecasted that the industry will earn $171 billion in 2025. But understanding what’s behind that number is essential to succeeding in 2025. As such, Buono asked his team of analysts to identify the top 10 trends driving opportunities for local media next year. What did they find?

Compulse Partners With Placements.io For ‘Seamless’ Sales Intel

Local media marketing technology and managed services company Compulse has forged a strategic partnership with an ad sales, operations and revenue management software firm. The collaboration integrates that company's platform with Compulse 360, an automated omnichannel ad activation offering.

Teens, Social Media and Technology: A Year In Review

Want to capture young Americans between the ages of 13 and 17? Being relevant on YouTube, TikTok, Instagram and Snapchat may be essential for your broadcast media properties, a newly released analysis from Pew Research Center concludes.

Empathy and AI: Shaping Today’s Leading Customer Experiences

Top performing U.S. companies in customer experience leverage values-based empathy, personalization, AI, and other innovative technologies to gain a competitive edge. That's the key finding from a just-released report from KPMG focused on the customer experience in the U.S.
Money

WARC: One-third of Marketers Anticipate Budget Jumps In 2025

Two out of three marketers expect business to improve next year while a third expect marketing budgets to increase, and 44% expect budgets to be maintained.  That's a key finding being shared by WARC in its just-released The Voice of the Marketer 2025 report.
Rosemary Ravinal

Three Public Speaking Tips to Find Your Flow

Picture this: You're asked to address people you know, but you've been going blank during practice sessions. What's the deal with the "brain freeze" when it comes to public speaking? "This is a common problem when you have tons of information in your brain and have difficulty accessing it," Rosemary Ravinal notes. 

Viamedia Inks Three New MVPD Ad Sales Deals

Independent advertising digital and linear rep firm Viamedia has forged new agreements with a trio of cable TV and broadband services companies, expanding its reach to 83 MVPDs across 72 DMAs.
Rosemary Ravinal

Brush Up Your Speaking Skills This Holiday Season

As "Zoom expert" and public relations pro Rosemary Ravinal sees it, "private speaking" will improve your public speaking. She explains, "Whether you are leading a video conference, behind the lectern on a stage or whispering words of kindness to your grandmother, it boils down to communicating and connecting genuinely with other human beings."

The Connected Consumer in 2024: A Digital World In Flux

Americans appreciate the benefits of digital life and are excited by the potential of generative AI, but respondents feel it’s up to tech providers to dispel lingering concerns about data privacy and security. That's the key conclusion from a newly released report from Deloitte that paints a vivid portrait of today's connected consumer.

Gen Z Stereotyping: An Employment Killer?

Generation Z knows they’re considered hard to work with by those in other generations. And, they’re frustrated about it. This led Intelligent.com to survey some 1,000 full-time employees in this cohort to explore how widespread generational stereotypes are impacting Gen Z’s working experience — from career growth to workplace relationships.