TV/Cable News

Dominant consumer media data and analytics provider Nielsen has won a multi-year agreement for audience measurement of Allen Media Group's AMG’s networks and syndicated businesses across both cable and digital assets.

NATPE Global is returning to South Florida in February 2025, and the Brunico Communications-owned gathering is crowing about the confirmed participation of some of the biggest TV content producers in the world — a sign that the event, which collapsed during the COVID-19 pandemic, shows signs of life once again.

The network may be known for selling cookware, commemorative plates, and various tchotchkes, but it will now grow fame for live sports, er, sport. QVC has announced a multi-year partnership with USA Pickleball, making the network the exclusive retail and broadcast partner for the sport’s national events.

In 2023, the Broadcasters Foundation of America started its Media Mixer series in New York City to provide connection and networking opportunities for junior-level television and radio professionals while promoting the BFoA's charitable mission. Now the event's fourth installment is coming to the West Coast for the first time.

The 2024 vice presidential debate between Democratic nominee Minnesota Governor Tim Walz and Republican nominee Ohio Senator J.D. Vance drew considerable attention, though not as much as in previous election years. Broadcast live from the CBS Broadcast Center in New York City on October 1, the debate garnered an estimated 43.15 million viewers across 15 networks, according to Nielsen.

Madhive’s broadcaster, advertiser, and agency clients are gaining the ability to target audiences based on TV viewing behavior and ad exposure. Several Madhive clients are already benefiting from this, in-market.

An asset purchase agreement that sees the sale of a UHF station in Rapid City, S.D.; two LPTV stations and a TV translator station in Wyoming; and a TV translator in another South Dakota community has officially closed. As such, the parent of "NewsCenter1" no longer owns the properties, earning $5.9 million for them in a deal brokered by Kalil & Co.

First-time TV advertisers are achieving "significant and sustained" mid-funnel results once they launch their campaign. That is the big-picture takeaway from a just-released Video Advertising Bureau report that probes some 230 first-time TV advertisers and the all-important ROI they seek when securing an ad buy.

Allen Media Group's "Local Now" digital streaming platform, one of the nation's largest hubs for free ad-supported streaming television ("FAST") channels, is bringing three additional CBS offerings to its lineup.

Gray Media, the Atlanta-based TV station owner shifting from its Gray Television name, has reached a deal that will bring Chicago Sports Network (CHSN) programming to two of its stations in neighboring markets.

For gamers, virtual reality and augmented reality are each key attraction points. But can a television news department benefit from VR and AR capabilities? WBBM-2 will soon find out.

Some may be wondering if the combination of Dish and Sling with DirecTV — therefore resulting in only one DBS provider — will pass muster with regulatory agencies. If the combination of Sirius Satellite Radio and XM Satellite Radio is any guide, the answer is yes — the deal will go through.

In five weeks, the U.S. presidential election will be here. There are still undecided voters for both Vice President Harris and former President Trump to sway, and for the Democratic candidate, attracting potential voters has seen an investment in broadcast TV spots.

Inscape, which provides currency-grade smart TV data, has forged a partnership with local video advertising provider Locality the companies believe will deploy "critical insights to help resolve data reporting inefficiencies for advertisers" across local broadcast and streaming TV.

Are users watching less? Or are new Netflix subscribers representing "better monetization of an existing, not-growing base" of users? That's what MoffettNathanson wants to know as it took a magnifying glass to the OTT giant's first half of 2024.