For the last several months, an Atlanta-headquartered publicly traded owner of broadcast TV stations has been referring to itself under a slightly different name than the one used on Wall Street. Now, investors who wish to invest in “GTN” will have no confusion as to what media company they’re putting their dollars into.
Thursday, January 9 is the last day Gray Television Inc. will be the name associated with the Class A common stock trading on the NYSE for the company that is poised to become Gray Media Inc.
That change transpires at 12:01am on January 1, and comes thanks to an unanimous vote from the company’s board of directors.
The company in recent times has used both “Gray Media” or simply “Gray” both internally and externally. As Gray Executive Chairman Hilton H. Howell Jr. explained, “Over the past decade, Gray has grown into new geographic and business markets, while also expanding content and product offerings for our loyal viewers. Our reach has diversified beyond local media, and we’re investing time and resources into new business models and technologies — more now than at any other time in the company’s 127-year history. With this growth and change, formally updating the company’s name to Gray Media, Inc. reflects our ongoing transformation and continued desire to lead the way in traditional and new media, alongside our leading broadcast stations.”
Gray expects that its common stock and Class A common stock will begin trading under its new name on January 10, 2025.
