Google is presently the center of attention for many advertisers, and it's not for anything positive. The digital ad giant is being assailed by some for its failure to prevent real advertising from appearing on "fake news" sites and for pre-roll to appear on YouTube ahead of "extremist" videos. Our Editor-In-Chief thinks this is a great opportunity for the radio industry and the RAB. Why? It's all about brand security.
Facebook is ramping up its plans for video programming — "TV-like original programming," The Wall Street Journal's Deepa Seetharaman and Jack Marshall reported March 3. Should broadcast TV's C-Suite be holding emergency meetings about this? Do execs such as Perry Sook, David Amy and Bob Sullivan have a fan-and-friend menace on their hands? We don't think so.
There aren’t many decisions bigger than the one to sell your radio or television station. If you are contemplating a sale, make sure that you avoid some common pitfalls that can disrupt and possibly derail the sale of your company. We've provided a list of the most common deal killers and how to avoid them, courtesy of top D.C. attorney Erwin Krasnow and financial services consultant Doug Ferber.
FCC Chairman Ajit Pai, along with Commissioners Mike O’Rielly and Mignon Clyburn, on Wednesday testified at a hearing of the Senate Committee on Commerce, Science and Transportation. It would seem that so-called public interest advocates would support such Congressional oversight, as it ensures that regulators do their jobs and is indicative of the checks and balances provided by the Constitution. Sadly, it appears some oppose it. Indeed, advocates criticized Congress for its hearing of then-Chairman Tom Wheeler and FCC commissioners. That the FCC testifies before the Senate is not unreasonable and seems to be the bare minimum of oversight, says AEI visiting fellow Roslyn Layton.
Smart appliances have been available for many years without making much impact on the $74 billion worldwide laundry and refrigeration market. But, research from Futuresource Consulting indicates that this may be about to change. That's big news for radio industry sales execs.
Given the recent track record of wonks, soothsayers, curanderas and individuals who hold Nostradamus in high regard, forecasts may not be as accurate as one would think when it comes to digital dollars sailing past that of TV in 2017. It's an interesting surprise, and SMI's CEO has some fresh ad trend info that may put your C-Suite in a pleasant mood.
Does the First Amendment care who won the U.S. presidential election on Nov. 8, 2016? Erwin G. Krasnow, the co-chair of the Communications Group of Washington, D.C. law firm Garvey Schubert Barer, tackles this question in a column that delves into fairness, and the First Amendment, and where broadcasters are under a Trump presidency.
Are the "Top Attentive Shows" a new metric that advertisers -- and broadcast TV execs -- should take seriously?
Television has the opportunity to win back its once-central role in the home by getting smarter
This column from two noted D.C. attorneys provides a road map for taking advantage of the current regulatory climate
'Radio on its worst day couldn't come up with the abomination that one of the nation's biggest supermarket chains dreamed up'
“Failing to plan is planning to fail.” So, set a date today for your spring 2017 sales strategy meetin
In an Agency Blog, the digital ad dollar dominator explained that the audit was all a part of "building trust and increasing transparency"
Snap is doing something very intriguing with a major pay-TV network. Here's why it could be of high interest to you.
Why use an NDA? “A dean of the Washington communications bar” and a media financial consultant explain the benefits