"TheOne" 50-channel radio receiver to offer "Target Market Broadcasting"
Ludwig Enterprises, Inc, (LUDW) is a Florida based company which is entering the ethnic broadcasting market on a national scale.
Leaving the Lead Story Out of Show Opens
A great proportion of any show open tease will usually be dedicated to the lead story. Focusing on the stories of the day is...
Internet Radio Takeaways From NAB Philly
Last week’s NAB Radio Show was interesting, and some of the best programming for digital folks came during a quick afternoon of Internet radio focused
How to keep a do-it-yourself attitude from killing your website
It’s no secret that making a good first impression is important, no matter what business you’re in. Your company
CES Delves Deeper into TV Programming
The “C” in CES has increasingly come to mean “Content” and the “E” is for “Entertainment” at the “S” as in “Spectacular” trade show. ...
CREATIVITY LOST
Traditional media here in the States is adrift. It’s sad really. I’ve known for some time that radio, television and newspaper were playing a serious case of catch-up when it comes to digital, but it dawned on me how the problem is much deeper
Seeing if global imperatives translate to a local business
PricewaterhouseCooper has a new report out called “10 Minutes on Competitive Advantage,” which attempts to briefly distill the thoughts of CEOs from across
Political Broadcasting – From Around the Borders
Interestingly, on the political front, the FEC has just issued a case that deals with a novel question affecting Texas and other border state...
Write Bodacious Bios for Your Station Executives and Personalities
Biographies are used for a multitude of reasons: for press kits, speaking engagements, promotions, and connecting listeners and viewers to your on-air talent
Reinvention Process: Regenerate
Part Six in a Six Part Series: Six weeks ago, this series on reinvention began. It's the perfect time of the year to go...
Bottom-line benefits for providing better customer service to advertisers
I think most of us agree with the axiom that it
The Digital Newsroom: Part 2
One thing has not changed in the digital era: Content is still King. You want to own as much as we can: news, traffic,...
Early look at holiday spending isn’t pretty
is this a picture of the holidays to be or a picture of a holiday that might be? There is definitely room for consumers to rally. Time to be creative in 'Pricing and Promotion' the two 'Ps' work hand in hand to rally reveneue.
Taking apart two popular and opposite political movements
When it comes to politics, most districts run either toward Democratic candidates or Republican candidates. The elected officials from these jurisdictions, whether they be...