MoffettNathanson Trims Disney’s Target Price
Using a "three-pronged valuation approach," MoffettNathanson sliced the target price of The Walt Disney Co.'s share price by ten percent. On a tough day for Wall Street, the decision couldn't have come at a worse time for DIS, which fell by 5.1% in average trading on Monday.
Byron Allen, Ralph Oakley Among Broadcast Foundation ’22 Honorees
The event, which is traditionally held during the NAB Show in Las Vegas, makes it return after a three-year absence on Wednesday, April 27 — bright and early at 7am Pacific. Among the other honorees are now-retired NAB EVP/Media Relations Dennis Wharton, Katz Radio Group's President, and the Chief Insights Officer at Cumulus Media.
Peloton Revives Its Ad Activity With Spot Cable Push
It hasn't been great of late for Peloton. Now, a spot cable effort is being used to revive the home cycling athletic brand. We've also got the latest look at the Media Monitors Spot Ten TV report.
Scripps Selects Lloyd Bucher’s Successor In Palm Beach
Since December 2019, he has served as VP/GM of one of the newest members of The E.W. Scripps Co. family. Starting Monday (3/7), he'll become VP/GM of the company's NBC affiliate and its "FLORIDA 24 Network" over-the-air station serving the Treasure Coast and Palm Beach County, Florida.
Xandr Unveils Political Ad Offerings for 2022 Midterms
Xandr’s “holistic approach for political” is comprised of multiple tools for advertisers and publishers to buy and sell political advertising programmatically.
Innovid Completes Its TV Measurement Company Acquisition
One month ago, Connected TV advertising and measurement platform Innovid struck a deal to acquire television measurement company. The acquisition has just closed, and creates what Innovid calls “an end-to-end, independent TV measurement alternative that brings together streaming and linear television.”
Sinclair Promotions Include Presidential Role For Parks
The individual who tops RBR+TVBR's first-ever ranking of Broadcast Media’s Top Tech Leaders, announced in the Winter 2022 RBR+TVBR Special Report distributed this week at MWC 2022 Barcelona and in January to subscribers, has just been promoted to President to Technology at Sinclair Broadcast Group.
ABC Audio Leader Upped To New ABC News Role
For nearly three years, she has served as VP/GM of ABC Audio. Starting today, she'll serve in the newly created New York-based position of Executive Editor and Senior VP of ABC News.
In OOH Measurement Move, iSpot Buys Tunity
"Real-time TV measurement" company iSpot has announced it is expanding its cross-platform viewing verification capabilities by agreeing to purchase a TV-viewing data analytics company known for its measurement of consumer viewing in public locations across the U.S.
What Was The OTT Ad Spend in 2021?
While some believe the OTT story is overblown and a bubble could pop in just months, the ad spend for OTT seen in 2021 as determined by MediaRadar is something everyone in broadcast media should take note of.
A Cleveland Marketing Director Catches KOLD
For two decades, he's served as Marketing Director for the CBS and The CW Network affiliates serving the Cleveland TV market. Now, he's packing his bags and will soon enjoy Sonoran desert sunsets and perhaps a meal or two at El Charro.
Entravision’s Former Orlando Leader Lured to TEGNA
He most recently served as General Manager for Entravision/Orlando — and was a 2021 Medallas de Cortez finalist. Now, it is confirmed that he's joined the broadcast television company that will soon be led by Soohyung Kim for a leadership role in the Constitution State.
VIZIO Expands Cross-device Ad Offering with TransUnion
VIZIO Ads is expanding its omnichannel offering via a partnership with TransUnion. This, VIZIO says, will enable its advertising partners to leverage its data from 19 million Smart TV households off-platform, to reach consumers on millions of mobile devices with a "cohesive" experience.
Gray Board Approves Dividend
The reward to shareholders comes as GTN, traded on the NYSE, is at the top end of its historical price chart — a good sign for the company led by Hilton Howell Jr. and Pat LaPlatney.
Biden Sparks Wall Street Rebound With Putin Speech
With a winter weather advisory in effect for Manhattan, Wall Street is bracing for sleet and a little snow. For investors, that was nothing compared to the pre-market slide for stocks. Then came an afternoon address from President Biden on how the U.S. will react to Russia's incursion into Ukrainian territory early Thursday. Investors reacted positively.














