Vital Media Statistics

There wasn’t a whole lot going on in the station trading market last week...

The number of people who moved between states rose from nearly 7.9 million people in 2021 to approximately 8.2 million people in 2022, according to newly released U.S. Census Bureau estimates. The American Community Survey (ACS) shows state-to-state movers also made up a larger share of all movers between 2021 and 2022, increasing from 18.8% to 19.9%.

We’ve looked at where younger television fans go when they’re tuning in their radio, and now it’s time to take a look at the...

As any program executive will tell you, one of the hardest things in the world

With the newly established routines of consumers, the colder winter months and increased movement restrictions will further solidify daytime TV as a true work companion, Nielsen believes. In its words, "Understanding these behaviors now is vital, as they can leave a lasting impact on a post lockdown world."

The value of one television station traded during the week of May 18-22

"Look out below” was the word for the day as broadcast stocks took a month-ending tumble

The relationship between streamers and traditional TV is a close one, new details from Nielsen's Local Watch Report show. According to the report, traditional programming "shows impressive resilience in today's digital age." The big takeaway for broadcast TV companies: "Even the heaviest of streamers can't seem to shake broadcast viewing."

Texas' second-largest market is now ahead of Boston, now No. 9, and Atlanta, now No. 10. Meanwhile, Orlando and Cleveland have

Another look at the new TV auction value estimates

As the nation rings in the new year, the U.S. Census Bureau has projected what the U.S. population was as the clock struck Midnight in New York on January 1, 2024. It represents an increase of roughly 0.53% from one year earlier.

This is the fifth of six reports on the car-buying habits of various radio and television audiences. The idea is to help radio stations sell ads to people in

Republican FCC Commissioner Michael O'Rielly's push to heavily modify or erase the agency's "KidVid" regulations is largely fueled by his belief that the rules are outdated, with children largely consuming Video on Demand (VOD) choices, over-the-top (OTT) sources and cable TV channels that offer kids' programming 24/7. Nowhere is it being argued that children are tuning out TV, although broadcast TV ratings during "KidVid" hours are a far cry from years past. In fact, new research from U.K.-based Futuresource Consulting suggests that watching the big screen remains the activity that children dedicate the most time to.

A total of 16 broadcast transactions were accepted by the FCC for filing

Wherever the action was during the first week of December...