Covenants not-to-compete: How to tie them down!
In my last article, I discussed covenants-not-to-compete from the employee point of view. But, really, that was only half the story. Good broadcasters know...
Which Sport Is Tops In U.S. Internet Households?
S&P Global Market Intelligence finds that U.S. television and streaming sports media rights payments will likely total $25.57 billion in 2023 across broadcast, cable, RSNs and streaming services. There is a digital trend, and S&P believes it is here to stay. But, what sport was consumed the most in U.S. internet homes during Q3 2022?
Review of Broadcast Ownership Rules
Although its focus has been on other areas lately, the FCC has issued a Notice of Inquiry to explore revision of its broadcast ownership rules. Similar
Here Are The Q1 2017 Broadcast Station Totals
The FCC has released its Q1 2017 Broadcast Station Totals, and there are little changes in the number of TV stations licensed for broadcast in the U.S. Meanwhile, there are more commercial FM radio stations across the nation.
Teases that Blatantly Withhold Information
Count the number of works in the answer to your promise. For example, "Will it rain? We'll tell you tonight." The answer to this is either yes or no.
Public Education Partnership (PEP) Program
The New Jersey Public Education Partnership (PEP) Program offers government agencies the opportunity
Five ways your creative is leaking
For broadcasters who worry about advertisers complaining that their advertising “just isn’t working” on your station, here are some simple fixes you can suggest:
Five steps to closing more ad sales
Closing sales is critical. So why do 90% of sales executives fail to ask for the sale at the end of a sales meeting or call? The answer for most of my clients is pretty simple; they are just not prepared to ask. During ad sales training I like to call this problem “prep lag,” meaning your time in the sales business has prepared you to a certain point, but you will lag in making the close if you are not prepared to present the close. Here are my five steps to fixing this issue.
TV’s Live Love: News/Politics Programming Rivals Sports
TV news coverage of political events is some of the most watched programming in the U.S. In fact, viewership of news events related to political topics rivals even the most popular sporting events. That's one key insight from a new VAB report, which examines the appetite for news and the corresponding rise in ad spending.
Social Media Tips, From The Wedding Party
Are some media properties acting like annoying wedding guests when it comes to their social media development?
‘Automated, Performance-Based Media Buying’ For Local TV
The company gaining attention for its "cross-screen, multi-touch attribution" across all linear and digital television content has partnered with the cloud-based SaaS platform used for media buying and media planning developed in 2016 by Hudson MX.
Another ‘Complexification’ From D.C. That Could Cost You
Media Information Bureau featured columnist Ken Benner has written countless words related to the practice of how keeping something complicated keeps things profitable, and how "most legislation" serves one party at the expense of another. Benner's at it again, and points to a 35-page "classic example of this" issued Thursday by the FCC.
A legal eagle eye view of AM on FM
The Federal Communications Commission has codified the standard under which it has been granting limited waivers to enable FM translators to
Santa's Shopping List
If you
RBR-TVBR Fearless Forecast for 2011
As we have noted on many occasions, here at RBR-TVBR we are better at writing about what happened than we are at guessing what...