Media Info Bureau

Local TV news is poised to become a real-time emergency information portal thanks to ATSC 3.0, allowing TV stations to target the impact zone of an incident with pre-formatted alerts. This means less revenue lost to service disruptions, a group of NEXTGEN TV experts recently shared in a webinar hosted by Sinclair and its ONE Media 3.0 arm.

Management consultant Michael asks, when does a protest stop being news?

The following tips are both necessary and instrumental for getting bigger deals in less time, from the people who have the authority to say “yes!”

Building relationships is the way we are supposed to thrive and not just survive in media sales. “You need to build better relationships.”—Boss to Radio Sales Person…“We have to key in on growing our relationships.”—TV Sales Manager to Marketing Director…“At the end of the day all we have to keep our business alive is our relationships so we better have the best ones.”—Owner of company with a bad product.

Net Neutrality has been the topic of intense conversation recently, as the FCC solicits and considers public comments about how to regulate Internet traffic. We’ve put together the overview below to help you understand the issues and players that influence the way we use the Internet daily for business, research, entertainment, and social activities.

The latest radio listening data from RAJAR, the United Kingdom's source for ratings that's owned by the BBC and the British version of the RAB, is out. Why should U.S. broadcast media care? The digital share of all radio listening has nearly doubled in seven years, and has surpassed 50%. Is America set to follow the U.K.?

With considerable effort by all brands placed into luring and keeping customers, Amsterdam-based digital asset management vendor Bynder produced a report that looks at what brands think will help them stand apart from the competition in 2020. Guess what comes out on top?

U.S. broadband providers are carrying considerable momentum out of the pandemic despite increased competition and impending service maturity with penetrations nearing 90% of occupied households. That's according to the updated forecast from Kagan.

More than a year later, Zoom burnout persists as virtual meetings have become a daily fixture of remote and hybrid work environments. This column from Rosemary Ravinal offers a half-dozen ways to combat Zoom fatigue.

Use this simple technique to add value and increase the size of each transaction.