Where Is Radio’s ‘Undercover Boss’?
You know that TV show "Undercover Boss"? Media Information Bureau featured columnist Kelly Orchard loves it. "The concept is awesome," she says. Orchard also wonders why the radio industry hasn’t done something like this at their stations, she writes in this exclusive report.
2020 Vision: The Future of Social TV
The television industry is experiencing more consolidation than ever. Recently, Yahoo shut down IntoNow and
Station Trading was Hot in July
Well, hot by 2015 standards. One decent-sized group transaction, or one high-ticket major market station
How Many Social Media Platforms Do Your Consumers Use?
Research conducted by GoodFirms on social media usage paints a most interesting picture of how much time people spend using a varied range of social media platforms in a given day. A majority of Americans use a handful of platforms on a daily basis.
Another Way To Avoid The Wandering Sales Candidate
Hiring salespeople is difficult. In this latest installment in a series of columns from expert sales coach Barrett Riddleberger, he identifies once again a group of sales candidates who, when hired, fail to meet expectations. Yet, they all have one thing on common: they interview well.
Gordon Smith On The Last Year, And What’s Ahead
NAB President/CEO Gordon Smith offered remarks on the state of the industry, and on his year-end farewell from public service, at the association's State Leadership Conference.
We're pleased to share them in their entirety.
The three things local direct clients really need from their media representatives
1. A good reason to return your call-Like you and everyone else these days, your client is bombarded with spam. But unlike you, your...
3 Questions to Ask Yourself When Considering a Top-Performing Sales Candidate
Barrett Riddleberger suggests questions to ask when
Can Radio, TV Help ‘Struggling’ CMOs Reach Local Consumers?
RBR+TVBR's Editor-in-Chief is back from his travels in Toronto and Upstate N.Y. and boy is he steamed. It has nothing to do with the weather. It's all thanks to an e-mail from the CMO Council that claims Chief Marketing Officers "are struggling to meet the needs of local audiences." If that's the case, do radio and TV get a big fat 'F'?
Is 8 billion viewing hours a lot…or not?
Ignore the deluge of confusing “revolutionary” broadband video Websites with names like Vudu, Veoh, Babelgum and 60Frames Entertainment.
Foul consumer mood already bringing the Grinch to mind
Unemployment remains consistently high. US soldiers are in harm’s way overseas. Prices of must-have items like food and gasoline are high. The housing market...
New App Makes NPR Music Even Better
NPR has been making a name for itself as an online platform for streaming music
When It Comes To Music First, Radio Wins
It isn't even June 30, yet our Editor-in-Chief already has a 40-track list of his "Hottest Songs of 2024." While he says it's remarkable and welcoming, the biggest takeaway is that he learned of every song by listening to a radio station. Why then does musicFIRST want to kill Radio, he wonders?
A Clutter-Cutter Lesson From Radio’s Golden Archives
In this RBR+TVBR Observation, our Editor-in-Chief takes the DeLorean to a time before he was born to listen to the biggest pop music station in the nation. His assessment? What a horrible specimen on something deemed so great by radio historians. The problem? Commercials. Lots of them.
Six Questions with Marci Ryvicker
One of the most-read observers of the business of broadcasting these days is Wells Fargo analyst Marci Ryvicker. We’ve given her a chance to pull back from her usual in-depth analysis of individual companies and comment on the broadcasting business in general. Among other things, she addresses the primary difference between the immediate futures of television and radio, and offers a hint as to who is most influencing her own media consumption.