Friday, December 5, 2025

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What To Ask Sales Reps Who Aren’t Hitting Their Quota

The sales manager’s goal is to have 100% of their sales team consistently at or above quota. If there is a gap and one or more sales reps are not hitting their quota, then the source of the problem must be identified and fixed. Here are eight questions expert sales trainer Barrett Riddleberger offers to find out why your sales rep is not achieving their sales goal. 

Goodbye, Black Friday? Turkey Day Buys Surge

Pass the turkey ... and the credit card. PwC’s 2018 Holiday Outlook suggests that a steady shift in attitudes about Thanksgiving Day shopping is underway: more than 70% of respondents saying they plan to shop on the actual holiday, rather than on Black Friday.

The OTT Market: ‘Far From Oversaturated’

While there’s a limit to how many SVOD services users are ready to pay for, it is far from being reached. This is one key finding from Ooyala’s just-released State of the Broadcast Industry 2019 report, which maps out the challenges for content creators and distributors as they strive to maintain and grow audiences.
Facebook

In Facebook We Trust?

"Welcome to the world of trade-offs," writes James Pethokoukis. "Facebook is the imperfect creation of one group of imperfect humans used by other imperfect humans -- lots of them." But, the American Enterprise Institute columnist and policy analyst writes, that doesn’t have to be the end of story.
Michael Nathanson

Are TV Dollars Somewhat Impervious To Digital’s Vacuum?

"There appears to be a 'false dichotomy' that online advertising growth will have to come at the expense of TV and other media channels," says financial analyst Michael Nathanson. Why? TV advertising grew in 2018, suggesting dollars are not being sucked away by digital.
Clark Smidt, who found success with Softrock 103 WEEI-FM in Boston some 40+ years ago, owns an AM in New Haven. Why?

Thoughts From Boston On Radio’s 100 Years

Believe it or not, radio will soon be celebrating its Centennial. In November 1920, KDKA-AM became the first station in the U.S. to receive a broadcast license. Many remembrances will likely be seen over the next 12 months. Today, we turn to Clark Smidt, who waxes nostalgic. 

Seven More Marks Of A Great Sales Coach

Expert sales training guru Barrett Riddleberger got such a strong reaction to a recent column offering his thoughts on what makes a great sales coach that he took pen to paper and delivered more great tips and insight for the media industry's C-Suite.
Media system in a vehicle

Preparing Now For The Connected Car’s Data Play

Bob Maccini, founder and CFO of Drive Time Metrics and a Director at brokerage Media Services Group, shares his thoughts on how in-vehicle consumption analytics "will have a game-changing impact on the quality of audio delivered to a vehicle" in this Media Information Bureau installment.

Seeking Alignment: New, Improved Media Company Accounting

Deloitte’s Telecom, Media & Entertainment Industry Sector Leader for Audit & Assurance explores in this exclusive column the important accounting changes taking place in the TV industry, and the implications these changes will have for CFOs of broadcast TV organizations and their finance departments.

Media Trends and Predictions, Courtesy of Kantar

From 5G to shopvertising, e-sports, influencer marketing, brand activism, and media in-housing, which are the major trends that marketers and media owners need to be aware of over the next 12 months?

The Chief Choice For Celebration: Local Radio

From the office of the Chairman of the FCC to the Please Stop! on Route 9 in Parkville, Mo., fans of Kansas City Chiefs pro football team are reveling in their first Super Bowl championship in 50 years. Local radio largely did its part, with stations across the dial offering various choices in locally originated celebratory programming.

RBR+TVBR ENCORE: ‘Survival Strategies’ For Radio Advertisers

Eric Rhoads, founder of Radio Ink and Chairman of Streamline Publishing's Radio + Television Business Report, last week recorded a podcast with marketing guru Jay Abraham expressly designed for radio industry executives and sales professionals to share with clients. We're pleased to share it again, as it offers you 20 minutes that could positively change your station and your clients.
Shopping

CPG Spending Continues Its COVID-19 Fueled Surge

While not quite as impressive as the year-over-year increases seen in March and April, as much of the U.S. was in strict shelter-at-home quarantines tied to the novel coronavirus, household consumer packaged goods (CPG) spending in May 2020 was still up significantly compared to one year ago.

‘Broadcast Internet’ All Set For Deployment, One Player Says

At least one LPTV company is ready to go with “Broadcast Internet” service, whatever that may ultimately turn out to be. Here's what Spectrum Evolution has to say on the data side benefits of ATSC 3.0, which is powering NEXTGEN TV, courtesy of a longtime D.C. communications attorney who has formally announced his retirement.

Radio’s Centennial: Words of Commemoration From Ajit Pai

The "nation's first commercial radio broadcast," while disputed by many, is largely associated with KDKA-AM in Pittsburgh. The launch of that station under Westinghouse 100 years ago is the focus of a column from FCC Chairman Ajit Pai. Find out what he said by clicking here.