Celebrating A ‘Flamethrower’ On Its 40th Birthday
At 6:08am on Tuesday, August 2, 1983, WHTZ signed on the air. Today, "Z100" remains a force in the New York metropolitan area, and is perhaps one of the most important of the 800-odd radio stations owned by iHeartMedia. Editor-in-Chief Adam R Jacobson pays tribute to Z100 on its Big 4-0, as he believes its rise, near death, and continued success provides valuable learning lessons for Radio in 2023.
Interstate Population Movement Since 2022: A Census Bureau Update
The number of people who moved between states rose from nearly 7.9 million people in 2021 to approximately 8.2 million people in 2022, according to newly released U.S. Census Bureau estimates. The American Community Survey (ACS) shows state-to-state movers also made up a larger share of all movers between 2021 and 2022, increasing from 18.8% to 19.9%.
When It Comes To Music First, Radio Wins
It isn't even June 30, yet our Editor-in-Chief already has a 40-track list of his "Hottest Songs of 2024." While he says it's remarkable and welcoming, the biggest takeaway is that he learned of every song by listening to a radio station. Why then does musicFIRST want to kill Radio, he wonders?
The Dual-Screen Threshold Is Breached
Media multitasking is no longer just a Gen Z habit. According to new research unveiled this week at Connected TV World Summit 2026 in London, more than half of adults aged 45–54 now watch video clips on their mobile phones while watching television.
Local news is the engine of small market radio, too
Editorial note: Archived from June, 2007Local news coverage is the lynchpin of successful radio in a small market. In north central Illinois, three radio...
Family Broadcasters – Pay Attention:
Sons and Daughters; Strike Out On Your Own - Family Attribution Under the FCC Ownership Attribution Rules. Two seemingly unrelated items appeared in the
Using Social Media to Recruit Viewers
1) Present yourself as a human being, not a company. Escape the bonds of your corporate identity, loosen that tie, and get friendly. Remember, its called
Turning Short Term Advantage into a Long Term Strategy for Making the Sale
Uncertainty has been a friend of traditional advertising. That insight numbered among the observations provided by MAGNA Global's chief forecaster Brian Wieser at the...
Study: Over 60 Million Listen to Internet Radio Every Week
Bridge Ratings has released a new study on Internet radio listeners that provides some insight into the differences between listeners to AM/FM stations' streams...
2010 Infinite Dial Study offers clear direction for streaming broadcasters
According to the newly released Infinite Dial study, listening to Internet radio didn’t increase much from 2009 to 2010
UK listeners spend less time with online audio than US listeners
A new release of information on digital audio listening from RAJAR, the official source for radio audience measurement in the UK, shows
Increasing ratings and revenue: Should you focus on promotion or programming? – Part 1
One thing the PPM ratings method has shown is how large the cumulative audiences
Fueling digital out-of-home's momentum with analytics
Would you consider purchasing a new car without using third-party research to inform your decision? Most likely there are
Maximizing web site buzz
Keeping users coming back for fresh web content requires a delicate balance. Comments have a big effect on traffic. If a story gets
Do "traditional" media companies scare away potential employees? (video)
One reason the best and brightest are drawn to the new generation of Media companies is self inflicted.