Social Media and the Public File
It has become clear to broadcasters, both radio and television, that their medium has become interactive. Broadcast signals, of course, remain viable, but with increasing success broadcasters
Bubba's a big deal for Internet radio
Bubba The Love Sponge has left satellite radio in favor of Internet radio. In case you
Ten realities for radio
When it comes to digital strategies, traditional media has been slow to embrace the opportunity...radio lags farthest behind in adapting a coherent digital strategy and
Don't forget me when you're gone
As well as being a lyric from the soundtrack to that 80’s classic movie The Breakfast Club, the title to this post is also...
How to shut up Bob Neil
We’re speaking today with Bob Neil, the CEO of Cox Radio. And Bob your company and Inner City recently launched an ad campaign
2012: 10 Habits of Profitable, Local News Sites
We monitor a variety of local media websites in markets large & small. They’re a mix of Newspaper, TV, Radio, Hyper-local, and other local...
Use newspapers to swim against the tide
The recent Veronis Suhler Stevenson five-year outlook on communications revenues sees the technology challenge as the greater of the two for traditional media outlets like television, radio and newspaper.
Music Scheduling Systems: The experts speak
In this Music Scheduling Systems update, we ask radio pros that use the software—PDs and MDs—to submit questions and issues for vendors in the...
Challenges and solutions for radio, television newsrooms–Part II
We find out about remaining effective; facing today's challenge of doing more with fewer people and fewer resources
TV Marketing Lessons from the Retail Side
The Clairvoyant Salesman: There are times when I really pity the women of the world. They will never get to live one of the most exhilarating experiences of raw power to be found on the planet. It is that most
Raiders of the lost ad budget
Advertising dollars are scarce in the best of times. Competition is always fierce. But in today's economy, can any businessperson afford to squander his...
Technology makes media redundant
Brand (n): a class of goods identified by name as the product of a single firm or manufacturer. (Source: Merriam-webster.com) What do the media
Domination marketing – How advertising sells with intimidation
"The one who loves the least, controls the relationship."
-Dr. Robert Anthony, self-help author
He is the perfect dream husband for women everywhere. No,...
Broadcasting stocks got hammered in Q3
RBR Exclusive: After a strong first quarter 2011 has been all downhill for broadcasting companies on Wall Street. Both the RBR Radio Index and...