Nancy Hill: Moving the AAAAs forward
In part I of our AAAAs CEO Nancy Hill interview, we asked her about the most important industry issues today and which ones she’s...
An Important Audience-Research Agenda for 2012
The event brought together some 200 researchers and other industry professionals
Consumers notice when businesses don’t advertise
If you have former advertisers who think they can weather the recession by not advertising, then return to business as usual when the economy improves – they are
Broker Focus In ’17: iHeart, Cumulus Health
Broker Larry Patrick believes that the pending debt crises at both iHeart Radio and Cumulus Media will be key issues in 2017.
Portable Meters: Fact and Fiction–Part II
While Arbitron may have been the first to develop and test a portable meter, the field of competitors now includes at least five other legitimate meter systems
Traffic & Revenue Mgmt Systems: Billing info; Co-op ads–Part I
Today we look at Accounts Payable billing information and handling Co-op ad requests after the client gets an invoice
Do you have a true news brand or just a slogan?
In the old sitcom "Bewitched" the heroine's husband, Darrin Stevens, worked at an ad agency and many of the episodes showed him and his wonderful wife Samantha, teaming up to come up with that perfect phrase and all your marketing woes
Email marketing for media salespeople
In addition to those spots-and-dots you've been slinging, most of you have also been tasked to make sales of digital advertising products like web banners, pre-rolls, streaming spots
Small broadcaster was big winner in Q1
The smallest publicly traded broadcasting company of all led the way in Q1 of 2011. The stock price of Debut Broadcasting, which trades over...
Stocks cooled in Q2 as recovery expectations wavered
RBR-TVBR Exclusive:
No one is saying that the US economy isn’t getting better, but it isn’t recovering as quickly or as strongly as many analysts...
Robert Wuhl takes Sports Talk up a notch (audio)
Robert told RBR-TVBR all about his radio show, how it
It’s “Cookie Time”! How to Take Advantage of The Great Window of Opportunity for...
It's budget time and the Yellow Pages loss is our potential gain. Dogs believe that all food is potentially theirs until it's actually eaten...
Political Broadcasting on Public Television
By Gregg P. Skall, Womble Carlyle Sandridge & Rice, LLP
On April 12 the 9th Circuit United States Court of Appeals rocked the public broadcasting...
FCC fines Townsquare in Flint, MI
Townsquare Media of Flint Inc. has been fined $4,000 by the FCC, which said its Country WLCO-AM in nearby Lapeer continued broadcasting when it...
Carmel Car & Limousine Service signs with WEMP-FM NY
Carmel Car and Limousine Service, the largest limousine service in the world, announced a partnership with Merlin Media’s WEMP-FM News 101.9 Radio NYC. The...