Adbiz

The average global consumer spent 8.24 hours per day with media in 2025, up from 7.62 hours in 2020, as ad-supported media accounted for 52.7% of time spent in 2025, down from a 55.5% share in 2020.

"StreamGuys developed SGcreative to help Nueva Network do something unique in audio advertising: deliver real-time, location-specific sponsored content to Hispanic and multicultural audiences at scale," the company said. That listener-facing product is branded by Nueva Network as "Que Onnda Today."

AoIP (Audio over IP) has been a part of radio’s infrastructure for well over twenty years now, but the misconception that it’s only suitable for large-scale installations in major markets remains — much to the detriment of more modest installations in smaller markets, says Telos Alliance's Marty Sacks.

It's a company devoted to uniting streaming and digital platforms with data and strategy as it pertains to live sports, and it is seeing a change at the top as Andrea Marini is stepping into a role as Deputy Chairman. Who's the new CEO at Deltatre?

Tenetic, an AI-powered insights and intelligence platform for local and national advertising buyers and sellers, has moved forward with the launch of a research and industry initiative focused on identifying today’s structural challenges in advertising performance and surfacing ideas to address them.

Media performance platform VideoAmp is moving forward with an initiative designed to aid local broadcast television in its ongoing efforts to capture more data-driven media buying opportunities. It involves an integration with an automated transaction infrastructure platform.

An AI company "advancing the connected TV ecosystem" with "contextual video intelligence" believes it has a solution for advertisers seeking clarity, control, and confidence in their ad buys. Allen Media Group is confident this newly launched product unveiled today at the IAB NewFronts will help its streaming video ad growth.

Audio advertising intelligence and measurement service provider Magellan AI has brought to market a new product that is designed to give advertisers the ability to measure the impact of broadcast radio alongside digital channels in a single platform.

New data suggest the first advertisers to use ChatGPT are having an abysmal experience, with putrid click-through rates that suggest a reach medium such as Radio or TV may be better choices.

Advertising performance platform VideoAmp has brought to market new first-party data integrations with NCM and Sirius XM. It is a move that widens the coverage of VideoAmp's VXP planning tool and sends broadcast media yet another message that it has competitors for ad dollars everywhere.

What fascinates public speaking coach Rosemary Ravinal about acceptance speeches is that they compress a lifetime of work into seconds. Winners typically get about 45 seconds, so every word matters. This raises a question: How do you deliver a great acceptance speech when the spotlight suddenly finds you?

Guideline is moving forward with the expansion of its Ad Intelligence Insights service with the release of Local Dynamics, a subscription report designed to enable agencies, publishers, and station groups to meet evolving market demand with transaction-level benchmarking.

While LLMs are powerful, they are also "knowledge-locked" to their training data, potentially leading to ‘hallucinations' and incorrect responses. To bridge this gap, grounding is essential to connect AI to supplemental, real-world data sources, says Nielsen-owned Gracenote in a new report.

Comcast's FreeWheel now has a direct integration with Tunnl. The timing suggests that the start of 2026 midterm election media buying is nearing — and FreeWheel is ready to bring political and issues-based advertisers as many connected TV and streaming avails as necessary to get an Election Day victory.

The broadcast media industry's premier gathering for multicultural audio programming and marketing leaders is bringing two of the industry’s most energetic and authentic personalities to the stage as co-emcees. The 2026 Hispanic Radio Conference is scheduled for the Hilton Phoenix Tapatio Cliffs Resort on May 27-28.