Adbiz

Over the years, veteran public relations executive and public speaking expert Rosemary Ravinal has had several moments when she felt like the glass was three-quarters empty before doing a presentation or appearing on a talk show. How can one overcome such anxiety? In this column, Ravinal offers several ways she learned to manage these feelings and rise to the occasion.

The Arkansas Broadcasters Association is gearing up for its annual conference and has released an agenda that includes discussions on how radio and television companies are not in the "media business" anymore, among other notable topics.

Reporting to VP and Station Manager Michael Valentine, WUSA9 News Content Director Cari Hernandez has excelled in bringing more diversity to the newsroom while ensuring that the local newscasts offer viewers unique and informative content they can't get anywhere else. She shares more in this exclusive InFOCUS Podcast, presented by dot.FM, in a conversation with Adam R Jacobson. LISTEN HERE

Introducing what Inscape, the provider of "currency-grade" ACR data and the technology division of VIZIO Holding Corp., calls "an enhanced and expanded commercial dataset that places an emphasis on streaming."

Esteemed media industry financial analyst Brian Wieser, who recently launched his own Madison & Wall advisory shop, decided to take a look at the Radio — "or more accurately 'audio'," he notes – advertising sector. What he found wasn't so bright. But there is sunshine ahead, he suggests. This requires revenue generation beyond spots.

The 2 1/2-year old Discovery+ app is soon to be a thing of the past, as is the HBO Max app. Welcome to the Max app, and telling consumers via Spot Cable ads is a big part of the rebranding push.

Have you ever wanted to be a fly on the wall when industry experts sit down for a conversation on how to grow your share of the ad dollars for your radio stations? A Hispanic Radio Conference’s Morning Coffee Chat with an Advertising Expert — the Senior Audio Investor at Horizon Media — promises to provide fresh insights on how to generate more cash.

Veteran PR executive and public speaking coach Rosemary Ravinal believes there are some common communication habits that may be harmful to the credibility and perceived authority of women. In this column, she offers some solutions.

Copywriters and sellers beware: there could be a new set of regulations coming to cryptocurrency advertisements. As many crypto companies go bust, Congress is looking to warn potential customers about the risks of investing by adding more transparency to the category.

Blockbuster season is back, and cinemas need radio. What do moviegoers and audio lovers have in common? More than you might think according to data shared by Cumulus Media and Westwood One's Audio Active Group - and its great news for advertisers.

The event, which attracts leaders from across the media industry who represent varying verticals, encourages discussions focused on opportunities and challenges the media industry faces from the lens of optimized ad buying and selling activity.

 Howard Horowitz, the founder and CEO of Horowitz Research, is planning for his retirement. As part of that goal, he has sold his company to another notable insights and strategies consultancy.

The U.S. Hispanic population is ever-growing and diverse. How it is influencing every aspect of the economy, culture, and marketing today? An opening keynote session at the Hispanic Radio Conference, held June 14-15 in Miami, will address that question.

The variety and accessibility of Asian-led content has exploded in response to consumers’ growing interest.  But, how has the Asian American consumer reacted to this growth? Newly released Horowitz Associates data show they're eager to embrace whatever new offering arrives in the U.S.

How do you select an emcee? And if you are tapped to be an emcee, how do you make the most of the opportunity and bring value to the event? This column from veteran PR professional Rosemary Ravinal is designed to alleviate any fears you may have before appearing behind the mic.