Carl’s Jr. Carnivores rekindle love affair with mushrooms
Carl’s Jr. brings fancy back to fast food with the Portobello Mushroom Six Dollar Burger, returning to the menu this week. The award-winning burger,...
The CW announces new schedule
At their upfront presentation at Madison Square Garden, Dawn Ostroff, President of Entertainment, The CW, detailed the new dramas “Melrose Place” (Tuesdays) and “The...
2009 Radio Mercury Awards finalists named
The awards recognize and reward bold and effective commercials and campaigns exemplifying good Radio creative. The winners in the competition awarding a total of...
TNT, TBS, truTV showcase series at 2009 Upfront
TNT, TBS and truTV – all part of Turner Entertainment Networks –unveiled a broad slate of programming, including new projects in development from industry...
CBS announces 2009-2010 Primetime Schedule
CBS announced the addition of four new series to its primetime lineup for the Fall 2009-2010 season. They include three dramas and one comedy. ...
MasterCard launches Hispanic education campaign
MasterCard Worldwide announced a marketing and consumer education campaign that speaks directly to U.S. Hispanic consumers. As part of its ongoing efforts to educate...
T-Mobile launches radio, TV effort
T-Mobile announced today a new campaign dedicated to helping people save money on their wireless service, and unveils a familiar face to inform customers...
Fox Sports en Espanol holds upfront
Fox Sports en Espanol unveiled new original programming, rights to sporting event properties, and new and customized ways to get advertisers' brands in front...
ESPN Deportes enters 2009-2010 upfront with record ratings
ESPN Deportes, the only Spanish-language cable network televising sports 24 hours a day, enters the 2009-2010 “Upfront” season with record ratings, continued focus on...
Meredith, We TV team for cross-promotion
Meredith Corporation and WE tv announced a special multi-brand cross promotion initiative that will pair Meredith's leading media brands, including Parents, Family Circle, Ladies'...
NBC details Primetime schedule
NBC unveiled its 2009-2010 schedule featuring more original programming than ever before and a shared time-period strategy around NBC’s Olympics platform that, along with "The Jay Leno Show"
ABC unveils 2009-10 sked
Stephen McPherson, president, ABC Entertainment Group, outlined ABC's plans for next season and unveiled the network's 2009-10 fall during its upfront at Lincoln Center's Avery Fisher Hall
Pulse87 scores Proximo Spirits
Mega Media Group announced that its Pulse87 has been retained by Proximo Spirits' Brand, Three Olives Premium Vodka, to market a grassroots promotional program...
Nigel Morris takes the reins at Aegis Media NA
Aegis Media announced the appointment of Nigel Morris as CEO of Aegis Media North America. He takes over from Sarah Fay, who is to...
FOX roadblocks iheartradio app to promote ‘Glee’
FOX is the exclusive sponsor of Clear Channel’s iheartradio application on the iPhone and BlackBerry 5/18 and 5/19 to promote the preview event for...