Wednesday, October 2, 2024

Kia Motors to present Conan Concert Series

This summer, TBS’s Conan is taking over the largest soundstage at Warner Bros. Studios to welcome four of the hottest names in music for...

Carat USA reorganizes top management

If it ain’t broke, don’t fix it? Nonetheless, following 18 months of growth, adding Beiersdorf, JM Smuckers, Red Bull, Relativity Media, Diageo, Walt Disney...

Nike launches "The Chosen" on TV, Facebook (video)

Nike has just launched a new campaign titled ‘The Chosen’, which adds the new 90 second TV spot three days after it premiered on...

Sheman Kizart talks on 4A's Media Policy Committee meeting (audio)

Koenigsberg tells RBR-TVBR: "We had a very informed meeting with the goal of better understanding each others business needs. Continued dialogue is always a good thing." The 4As Media Policy Committee consists of 25 CEOs of the nation's leading media buying agencies. Collectively, these media agencies

Dial Global signs The Weather Channel Radio Network

The exclusive ad sales representation and distribution deal is effective 7/1. The provider and distributor of digital weather content brings to Dial Global its...

CBS getting 14%-15% increase in upfront?

CBS has scored 14% to 15% in rate increases (as of 6/3) on a cost-per-thousand viewers (CPM) basis from marketers in the 2011-2012 upfront. Those numbers are just a bit short

SecurityPoint Media, AAF launch distracted driving effort

Air travelers across the country are being reminded of the dangers of distracted driving via a national ad campaign launched by SecurityPoint Media, a...

Media Monitors now accessible via iPad, iPhone

Media Monitors, the leader in broadcast and cable monitoring, released their new smart app “MM Reports.” It’s free for all Media Monitors’ subscribers and...

CBS TV stations, American Airlines partner for kids in need

They’ve produced special PSAs to raise awareness for the American Airlines Miles For Kids In Need program, which provides support to a variety of...

Pepsi, The X Factor enter YouTube audition partnership

The X Factor, Fox’s upcoming singing competition series debuting this fall, is giving fans an additional opportunity to audition for the show online via...

NRF airs radio ads urging swipe fee reform

The National Retail Federation, the North Dakota Retail Association and the North Dakota Petroleum Marketers Association announced the launch of a radio campaign urging...

Red Robin promotes summertime fare

Red Robin is serving up summer sizzle with a fiery 5 Alarm Chicken Sandwich and a Summer Strawberry Salad now until 7/24. To support,...

Regional Reps adds WWCD-FM Columbus, OH

Regional Reps Corp. has signed an exclusive agreement with Indie/Alternative WWCD-FM 102.5 (“CD101 @ 102.5”) to handle national sales. The station recently increased its...

News Corp. wants Hulu to add more inventory

The hope is to add inventory to let Fox sell richer cross-platform ad options: As it negotiates its next contract with Hulu, News Corp. is pushing for the ability to run a greater number of ads

Honda to restore output levels for US in August

Honda expects to resume full production in North America of all its models except the 2012 Civic compact in August, the company said. Production...