Tuesday, June 2, 2026

Family shopping together dressed in holiday attire

Bah, Humbug: Challenger Forecasts Weakest Holiday Hiring in 16 Years

Seasonal hiring announcements from U.S. employers have been limited so far this year, with only a handful of companies making public commitments to holiday staffing. Following a summer of subdued hiring, Challenger, Gray & Christmas expects seasonal Retail hiring in 2025 to fall to its lowest point since the recession-hit season of 2009.

BIA, MFM To Team On Local Media Data

BIA Advisory Services has forged a new strategic partnership with the Media Financial Management Association. "This collaboration aims to provide MFM members with enhanced value through a range of professional development opportunities, exclusive resources, and insightful analyses of the rapidly evolving media landscape," the two groups shared on Monday.

Cultural Stories, Hosts En Español Driving Hispanic Radio Consumption

As Hispanic Heritage Month begins, new data from Edison Research show Latino audio listeners are tuning in and asking for more. Cultural connection is driving demand for Spanish-language content, local stories, and hosts who reflect their lived experience.

How Local Media Spend Could Offer Economic Outlook Guidance

Guideline examined its local media spend trends modeled on economic data, and it estimates 36% of states have negative GDP for Q2, with an additional 20 states trending downward in the second half of 2025. These economic headwinds will likely slow media spend, Guideline concludes.
Digital Downloads

A Detailed Look at Digital Advertising Trends In 2025

Ad spend in the U.S. reached $137 billion in 2025. Impressions rose to 16.3 trillion. Where and how is all this budget being spent? The newly released State of Digital Advertising 2025 takes a look at the big picture before diving into the details, providing a global, cross-channel view of the state of the industry.

Allen Media Group’s HBCU GO Inks P&G Deal

The Allen Media Group's free-streaming digital sports platform focused on the nation’s 107 Historically Black Colleges and Universities (HBCUs) has inked a new partnership with one of the biggest advertisers using linear broadcast media, becoming the presenting sponsor of select 2025 HBCU football classics.

New Educational Attainment Data Comes From Census

The U.S. Census Bureau has released the Educational Attainment in the United States: 2024 table package. It examines the education level of adults age 18 and older by age, sex, race, nativity and other demographic and social characteristics.

Amazon Ads, SiriusXM Media Team On Programmatic Ads

Amazon Ads and SiriusXM Media have "forged a strategic programmatic audio advertising integration" designed to provide marketers using Amazon DSP the ability to access the subscription-based satellite and streaming audio operation's digital audio portfolio.

NABLF Planning 2026 Broadcast Leadership Training Class

The NAB Leadership Foundation (NABLF) has revealed its Broadcast Leadership Training (BLT) Class of 2026. The program began on Friday, marking the start of a 10-month executive MBA-style curriculum designed to prepare the next generation of broadcast leaders.

U.S. Hispanics: Video Content Streaming Leaders Once Again

For more than 15 years, U.S. Hispanics have emerged as the pacesetters when it comes to adopting and embracing new technology. A newly released report from Nielsen timed to coincide with the start of Hispanic Heritage Month reinforces this fact, showing just how Latinos overindex on video streaming consumption.
Attendees of Forecast 2022 enjoy a morning panel session ahead of a Super Session of key radio and TV leaders.

At Forecast 2026, Main Street Operators Hold The Profit Igniter

At Forecast 2026, on November 12 in the City of New York, the "Main Street Media: Where Local Broadcast Survives & Thrives" session is poised fill the room with electric ideas from local radio and TV operators who are the live wires in their markets and know how to bring in the money.

TSN Launches A ‘Content-to-Commerce’ Platform

Its parent company has a partnership with Shopsense AI that's about to get a bit sporty. That's because Bell Media-owned TSN, styled as the Canadian equivalent of ESPN, is now included in the mix. Introducing the new TSN Shop, delivering a "curated shopping experience for TSN viewers through Shopsense AI’s leading shoppable TV technology."

Pharma, Finance Industries Fuel August Job Cut Rise

There was a big surge in reduction-in-force efforts among U.S.-based employers during the month of August, with two key media advertising categories primarily responsible for the bleak year-over-year and month-to-month trends.

Beswick, RAB To Prove How ‘Radio Works for Financial Services’

The Radio Advertising Bureau is actively engaging marketers and advertisers through its ongoing "Radio Works" initiative, created under the leadership of Mike Hulvey. On September 17, he'll be turning to the CEO of The Media Audit to demonstrate the power of AM/FM for financial services brands.

‘Big Data + Panel’ Use Ushers In Updated TV Ratings Era

With the start of the broadcast and football seasons this month, Nielsen is excitedly ready to provide the industry data based on enhanced Big Data + Panel methodology. For Nielsen, it is notable as it becomes the first accredited national TV audience measurement provider for the Big Data + Panel.