MRI-Simmons: Advertising En Español Matters To Latinos

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It’s a matter of respect.


That’s the takeaway from newly released research from MRI-Simmons that says Hispanics, regardless of language preferences, believe anuncios en español are representative of appreciation and thoughtfulness to the U.S. Latino consumers.


WHAT ARE THE OPPORTUNITIES FOR RADIO COMPANIES THAT DECIDE TO TARGET U.S. HISPANIC CONSUMERS? Find out in June 2024 at the Hispanic Radio Conference — shifting from Miami to San Antonio!
Details: www.hispanicradioconference.com

 

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