A 50kw Class B AM radio station offering regional Mexican programming, with an FM translator licensed to Omaha, are being sold by the broadcast media company founded and led by Mary Quass.
The buyer? An individual who served as the stations’ Program Director for 15 years, until 2022.
Paperwork has been uploaded to the FCC’s LMS for its approval that sees NRG Media agree to sell KMMQ-AM 1020 in Plattsmouth, Neb., and K258DC at 99.5 MHz (serving southeastern Omaha) to Muñoz Media, led by José Ramon Muñoz.
A $400,000 cash payment has been agreed to by the parties, with a $100,000 earnest money deposit being held in escrow by Missouri River Title Co. The remainder is due at closing.
Assisting the buyer in this transaction is Scott Woodworth of Edinger Associates.
The legal counsel representing NRG Media is John Burgett of Wiley Law.
Muñoz has enjoyed a prolific career as a Hispanic market radio programmer and Spanish-language commentator for Major League Baseball franchises and for Major League Soccer teams.
Until January, Muñoz was Director of Operations for Flood Communications, overseeing its KBBX-FM “Radio Lobo 97.7” and “Fiesta 94.5” in the Omaha and Grand Island, Neb., markets, respectively.
From February 2016 through February 2022, he was based in Kansas City, where he hosted Royals games en español.
But, from October 2007 through February 2022, Muñoz was PD of KMMQ, branded as “La Nueva.”
A 1998 graduate of Fullerton College, Muñoz began his career at Telemundo Los Angeles (KVEA-TV). There, he was a sports writer working for Telemundo Deportes, taking the role at the start of 1999.
KMMQ had a 0.3 share of all listening in the Omaha-Council Bluffs ratings, according to Nielsen Audio, for May 2025. By comparison, Flood-owned KBBX earned a 2.3 share, making it the largest Hispanic media station in the region.
