Sunday, May 24, 2026

VIZIO’s Inscape, Nielsen Extend Measurement Agreement

Nielsen and VIZIO’s Inscape have extended strategic data relationship, building on a collaboration that began in 2022. The multi-year agreement, the companies said on Tuesday, "reinforces our shared commitment to delivering comprehensive insights into what audiences are watching across broadcast, cable, and streaming."

After Upfronts, Streaming Giants’ Ad Siphon Gets a Good Look

Digital content delivery is now the focal point of the presentations. Live sports and tentpole events dominate over broadcast scripted fare. What does this mean for ad dollars, and the three non-broadcast streaming giants' role in the ecosystem? A MoffettNathanson analyst tackled the question in an investor note.

Tool Time: This Retail Seeks Growth Via Spot Cable

A decade ago, it was a retailer that wasn't wholly known by those who weren't licensed contractors or those who used tools for their building and work needs. Today, it is a widely known retailer focused on tools that's only growing, and Spot Cable activity is helping Harbor Freight build its ROI further.

Noncomms to Begin Advanced Digital Transformation Program Training

The DTP, designed in partnership with and funded by the Corporation for Public Broadcasting (CPB), educates and coaches public media leaders on the best strategies and tactics to transform their organizations’ digital operations to meet the evolving needs of local audiences.
Gordon Borrell

Borrell: Local Media Risks Falling Behind Without R&D Investment

Borrell Associates’ 23rd Annual Benchmarking Webinar sent a clear message to traditional media: evolve quickly or lose ground. While digital advertising continues to dominate local ad spending, the report reveals a critical opportunity for legacy media to regain relevance.

TikTok Meet TV: Influencers Reshaping Ad Strategy, Study Shows

What began as a smartphone phenomenon is now knocking on TV’s front door. Brands are no longer treating influencer marketing as just a social media play - instead, they’re reshaping ad strategies to push creator-led content onto connected TV platforms. It’s a shift that could permanently alter who competes for television’s most coveted revenue.

Survey: TV News Holds Ground in Public Confidence

A new national survey on trust in news sources finds that traditional broadcast and cable television still command some of the highest levels of public confidence, despite the proliferation of digital-first platforms, streaming news services, and algorithm-driven content delivery.

Fubo Adds Programmatic Capability to CTV Pause Ad Format

Live TV streaming platform Fubo has become the first Connected TV provider to offer pause ads in a programmatic, biddable environment. The move follows the company’s initial rollout of pause ads, which appear after a viewer pauses content and disappear when playback resumes, last year.

Report: Trump Demands More As CBS Settlement Falls Flat

Negotiations between Paramount Global and former President Donald Trump to settle a $20 billion defamation lawsuit tied to CBS News' 60 Minutes have reportedly stalled as political pressure builds and federal scrutiny of the company’s pending merger with Skydance Media intensifies.

Navio Expands Role in FAST TV with TNA Wrestling Owner

Navio Networks has signed a multi-year agreement to serve as the exclusive sales agency for Anthem Sports Group’s portfolio of FAST and Connected TV properties, including TNA Wrestling and Fight Network.

Wurtzel Waltzes Into GM Seat At Bay Area’s ABC7

The Walt Disney Company has appointed David Wurtzel as President and General Manager of ABC7/KGO-TV San Francisco, placing him in charge of day-to-day operations and business strategy for the ABC Owned Television Stations' Bay Area outlet.

FOX Television Stations Renews Nielsen Deal for Local, CTV Metrics

Nielsen has extended its partnership with FOX Television Stations in a new multi-year agreement covering audience measurement across all 18 of FOX’s owned-and-operated local markets. The renewal also includes incremental streaming measurement for CTV.
David Leavy

David Leavy Leaves CNN, Returns to Warner Bros. Discovery

David Leavy, who joined CNN as Chief Operating Officer during one of the most turbulent periods in the network’s history, is leaving the cable news brand and returning to Warner Bros. Discovery, where he previously spent over two decades.
Eleventh Circuit

Anchorage Ownership Ruling Sticks as Court Denies Gray’s Challenge

A protracted legal fight between Gray Television and the Federal Communications Commission has effectively come to an end, as the U.S. Court of Appeals for the Eleventh Circuit has declined to revisit a ruling that found the broadcaster violated agency ownership rules in Anchorage, Alaska. Gray escaped a financial penalty earlier this year.
TV News

Study: Local TV Outpaces Social Media in Breaking News Trust

In an increasingly fragmented media environment, Americans continue to place their first bets on local television when news breaks. According to a new report, local TV news remains the leading source for breaking news among U.S. adults, significantly outpacing digital and national broadcast alternatives.