A Big Auto Insurance Brand Conquers Spot Cable
The latest look at the most-aired spots appearing on both cable TV networks (as drop-ins) and on national TV, as detected by Media Monitors, is here. For the week ending October 19, one auto insurance specialist dominated the Cable report.
U.S. Homes With Internet Access Are Swiftly Embracing FAST Channels
Nearly half of U.S. internet households are consumers of free ad-supported streaming television channels, new data released by Parks Associates show. The finding comes ahead of the eighth annual Future of Video: Business of Streaming conference in Marina del Rey, Calif., scheduled for November 18-20.
A TV Advertising Offering Built on Universal Ads API Arrives
A Canadian digital marketing partner to service-based businesses has introduced a new TV advertising tool it believes "democratizes" TV advertising for small and mid-sized businesses. It's the latest product designed to encourage SMBs to use video advertising in the streaming and digital delivery realm.
KTVT Unveils AR/VR Studio For Its North Texas Newscasts
The CBS News & Stations property in the Dallas-Fort Worth market branded as "CBS News Texas" on Tuesday morning brought to viewers for the first time its first local newscast that uses the virtual reality and augmented reality technology already put to the test in other markets, including San Francisco.
A ‘One-to-All’ 5G Broadcast Opportunity Comes To ‘VoDoS’ Service
By-invite demos from one Woodinville, Wash.-based tech company during the NAB Show New York next week could offer a glimpse of the stateside possibilities of a technology already moving forward in Europe. It comes thanks to the latest endeavor from Vern Fotheringham.
HVS Brings AI Language Translation To ATSC 3.0 Universe
A key ATSC 3.0 implementation firm has completed the configuration of the encoding system for New Mexico PBS powered by Ateme technology with live AI-fueled language translation for its NEXTGEN TV broadcast signal.
Stephen Colbert Among ‘Stand With Public Media’ Gala Honorees
The host of CBS's soon-to-conclude late-night talk program at 11:35pm Eastern/Pacific and producer and arts advocate Evelyn McGee Colbert are among those set to be saluted at a "Stand with Public Media" Gala scheduled for November 18 at The Glasshouse in the City of New York.
Coming to Netflix: Spotify Studios and The Ringer Video Podcasts
One of the biggest on-demand video platforms in the world has teamed up with the largest streaming audio entity to bring visual podcasts to its subscribers. Indeed, Spotify and Netflix are teaming up. Here's what this means, and why linear media companies may wish to take note.
National, Digital Sales Leaders Added To Nexstar Group
Nexstar Media Group has attracted two well-known seasoned sales executives to its National Sales Group. They are being added to the team as part of a goal to strengthen the organization's commitment to expanding multi-platform advertising and partnership opportunities across Nexstar’s broadcast and digital portfolio.
Accident Attorneys and Psoriasis: Key Brand Topics On Spot TV
The latest play count report indicating what the most active brands are using Spot TV and Spot Cable are out, and for the week ending October 12, a fast-growing accident attorney specialty law firm and a pharmaceutical brand are the biggest users of Spot TV.
FCC Sets Pleading Cycle on Gray’s Post ‘Top Four’ Buys
Gray Television is moving ahead with a trio of station acquisition deals in the wake of a federal appeals court striking down the FCC’s “Top Four” ownership ban, as the Commission’s Media Bureau has the pleading cycle for public comment with petitions to deny due next week — assuming the federal government reopens.
ATSC 3.0 Proposal Attracting DRM Detractors
The federal government may be shut down and more than 1,000 FCC staffers remain on unpaid leave, but that hasn't deterred individuals from submitting comments on GN 16-142 — authorizing the permissive use of the "Next Generation" broadcast TV standard known as ATSC 3.0 — on the Commission's ECFS.
‘FOX 66’ Heading To Ann Arbor For Athletes First Tailgate Tour Stop
The Sinclair Inc.-owned broadcast TV station serving Flint, Mich., as "FOX 66" is heading to the University of Michigan on Thursday evening to participate in the Athletes First Tailgate Tour stop, along with the parent company's AMP Media team.
Telemundo Studios, UM Team For Latino Podcast Incubator
NBCUniversal Telemundo Studios has launched what it is calling an “industry-first” podcast incubator in partnership with the University of Miami, giving student creators access to Telemundo’s production resources, mentorship and distribution platforms.
TVB’s Research Head Pushes For Proper Measurement
It was a lively and remarkable panel discussion, led by one of the television industry's most respected research executives. TVB EVP/Chief Research Officer Hadassa Gerber asked hard questions to executives from Nielsen and Comscore about how to deliver data that will best support broadcast TV's ad growth.














