TV/Cable News

It is designed "to elevate the visibility of diverse-owned media companies with advertisers and agencies." Introducing the Diverse Media Equity program, courtesy of the nation's dominant audience measurement and consumer psychographics data provider.

Could department store retailers be ramping up their spot TV efforts because of the Olympic Games? Or, are other forces at work? Whatever the case, Target and Macy's are highly active users of Spot TV, according to the latest Media Monitors report.

The advocacy and lobbying group acting on behalf of the nation's small and independently-owned MVPDs has filed comments with the FCC that present the argument that broadcast television station owners' fast-rising retransmission consent revenue needs to be tempered. If not, consumers, and cable television service providers, will continue to be harmed.

Most recently, he filled the shoes of Marci Ryvicker, also known for her past experience as a media sector analyst, at Wolfe Research. Now, John Janedis is taking a cue from Ryvicker by going corporate.

The parent of the three main PBS Member stations serving the New York Tri-State Area will become the first operator in the nation's No. 1 market to bring NEXTGEN TV service to those with an ATSC 3.0-equipped television set.

If you thought the COVID-19 pandemic would halt, or reverse, cord-cutting trends for MVPDs, think again. While 40% of Americans still pay for cable services, a shift in viewing habits and streaming services is leading more consumers to say no to cable TV.

FreeWheel is rolling out a new Certified Partner Program, which certifies and organizes buyers, sellers, data partners and technology partners within FreeWheel’s platform to create a more efficient and effective media supply chain for the TV ecosystem.

The nation's largest broadcast television station company's board of directors wants it. Now, it is being put in the hands of its shareholders. Two classes of Nexstar Media Group common stock face extintion.

Ravi Kapur, once a member of the KGO-7 in San Francisco news team, has a formidable group of LPTVs through his Major Market Broadcasting. Now, he's adding two more LPTVs to his stable.

While the Spot Ten Radio report for the week ending January 30, 2022, points to a potential slowdown for brands, the latest Spot Ten TV offers a stark contrast as to how diverse the paid ad mix is at broadcast television.

Nexstar Media Group’s Board of Directors have taken an action that’s become something of a rarity in the broadcast media world.

For more than four decades, the Westgate Resort Hotel — formerly the Las Vegas Hilton — has played host to the low-power TV industry association's "LPTV Reception" held in concert with the annual NAB Show. This year, with non-NAB events filling the booking calendar at the Westgate, the popular event has been moved to the other side of the Las Vegas Convention Center.

Gray TV will now be using Comscore’s audience data as primary selling currency across 199 stations in 96 markets including its largest, Atlanta, and will serve as Gray’s exclusive currency in 95 of those markets. It's bad news for Nielsen, which remains the television industry's dominant provider of audience measurement and consumer psychographic data.

It is known for creating "fresh, insightful and responsive content for multi-platform audiences from diverse backgrounds." Now, it has revealed the three PBS Member stations selected as Regional Digital Centers of Innovation.

A low-power television station serving the Redding, Ca., area is being spun to an operator known for its radio, TV and digital offerings focused on Christian-themed programming. The purchase will help in bringing additional offerings from "theDove" to a region known officially as "Jefferson."