Media Info Bureau

TV news coverage of political events is some of the most watched programming in the U.S. In fact, viewership of news events related to political topics rivals even the most popular sporting events. That's one key insight from a new VAB report, which examines the appetite for news and the corresponding rise in ad spending.

In June 2016, Garvey Schubert Barer's Judy Endejan warned that hackers are targeting stations. Today, Entercom, Max Media, Urban One and Townsquare Media are on the victim's list. Prevent your company from adding its name to this list in an encore Media Information Bureau column.

The much-watched Mozilla v. FCC case was decided on Tuesday by a D.C. Federal Appeals Court. Petitions sought to return Title II classification for broadband services, something the Wheeler Commission passed on party lines in 2015 and was erased by the Pai Commission. Those who want "net neutrality" back won't be pleased.

In this column from AEI Visiting Scholar Mark Jamison, questions the "Journalism Competition and Preservation Act of 2019." The Act would give media companies an antitrust exemption to collectively withhold content and negotiate prices with online distributors with at least 1 billion monthly users.

Got a sales rep who is not hitting their sales quota? Can't figure out why? You might find your answer in this freshly penned Media Information Bureau column from expert sales training coach Barrett Riddleberger.

Next generation voice assistants and associated CE technologies are going to be the next battleground for in-car technology leadership. Voice assistants are also developing intelligent interjections, such as Amazon Alexa hunches, which could lead to wider use.

After exponential growth in adoption of streaming between 2010 to 2016, the share of adult TV viewers who stream at least some of their TV content has plateaued for the past three years at around 65%. That's according to a just-released report from Horowitz Research.

On March 27, FCC document "DA 19-214" was released by the Commission. Featured columnist Ken Benner took notice, as it included a request for membership in the Technological Advisory Council. "My colleagues, with far more experience and talent than I, expressed interest in this 'wonderful, prestigious' invitation," he notes.

When Consumer Reports asked its members for feedback on their pay TV, home internet, and bundled plans, most companies got poor marks for value and many for customer service. But, a couple of bright spots emerged from the survey of more than 108,000 CR members.

If the media buyer or planner your company works with lacks access to all the data needed to create actionable insights, they’re not alone. According to a new report from Kantar, only 8% of marketers think they have all the data they need. It's a top takeaway from "Getting Media Right: Marketing in Motion."

A London-based linear and digital TV attribution company with a New York office to service U.S. clients has released its latest analysis on television ad performance insights for automotive brands. It analyzed more than $10 billion in TV ad spend during the first half of 2019. What did TVSquared find?

"We are in the midst of one of the strongest advertising markets in a while, yet advertising agency revenues are decidedly weak." That's an assessment of the advertising industry from Wall Street investment analyst Michael Nathanson, who has five key takeaways from NY Advertising Day to share.

As streaming music services continue their ascendance, attracting increasing levels of consumer spend, and the automotive industry explores the car connectivity road map, traditional broadcast radio is coming under serious threat. That’s according to a new automotive audio report from Futuresource Consulting.

Many across America are pausing to remember Charlie Dozier, Director of Engineering for a group of stations owned by one of the nation's top media brokers, Larry Patrick. "He was one of the most professionally dedicated engineers in broadcast history," says featured columnist Ken Benner.

In a new analysis released Thursday, Washington, D.C.-based think tank the Phoenix Center offers an evaluation of the competing methods for repurposing the C-Band. It appeals to principal-agent theory where the government is the principal and the consortium of satellite incumbents is the agent.