Why Digital Trust Issues Are A Radio Win
Third-party verification can’t come too soon to digital media, a new study says. Should Radio sales teams be beaming?
The Life and Death of Minority Tax Certificates
Given the renewed discussion on the topic seen across D.C. this week, we revisit thoughts from a top Inside-The-Beltway attorney
A ‘Happy’ Birthday For Telecom Act?
Layton has plenty to say about "net neutrality." So do leaders at TechFreedom and Tech Knowledge
Snapchat: Disruptor Or ROI Player?
Just when radio and TV execs thought Snapchat could be strictly thought of as an ROI tool, the Threatometer has surged into the red
Should Advertising Remain A ‘Short-Term Expense’?
After studying a wide array of research on the issue, two professors from Loyola Marymount University reach a conclusion
Can We Modernize The FCC?
Implement a structure that moves away from antiquated silos, FCC landing team member Mark Jamison opines
How GMR Has Put Its Stamp On Classic Rock
Given GMR's artist roster, it's all but impossible to be a top Classic Rocker minus a license deal, this RBR + TVBR INFOCUS report finds
Is ‘Net-Connected TV Penetration Maxing Out?
The penetration of Internet-connected TVs among U.S. broadband households has grown from 50% in 2013 to 74% at the end of 2016
The Next OOH Opportunity For Radio: Your Car
Is a privately owned vehicle bearing the logo of a radio station's advertiser the next ROI opportunity?
Are Americans Ready For 4K Television?
New research suggests the cart may be coming before the horse
Should We Want A Bipartisan FCC?
Mark Jamison, a visiting Fellow with the AEI and a part of the Trump FCC transition team, says "no." But, he was a strong reason why.
How To Cash In On Out-of-Market Streaming Revenue
Looking to further monetize your AM or FM station's streaming audio? Guest columnist Paul Cramer has some tips for you
Legal Tips On Avoiding ‘Big Game’ Litigation
Advertisers could land you in a heap of legal trouble, should they fail to take into account what's stated in this column
So, Just How Many Americans Own Smartphones?
The smartphone may not be as ubiquitous as you think. This may impact your marketing and promotions, and your advertising.
Stage 4 The Last For FCC Incentive Auction?
In this column from Stephen Sloan, an expert observer of the FCC's incentive auction, signs point to its conclusion in Stage 4