TargetSpot partners with eight new broadcasters
Expanding its roster of broadcasters and shows looking to tap into the streaming media ad market, TargetSpot announced partnerships with Fox News Radio, NRG...
Barack's barrage: 100K
Hillary Clinton (D-NY) has run an astonishing 60 thousand TV ads in her run for the Democratic presidential nomination for the 2008 election. But...
Network integration charges just “keep rolling along”
Carat Programming says once again, there’s an industry call-to-arms to get rid of the “annoyance that network TV buyers know as integration charges—nuisance fees...
Univision, Nielsen Connect sign for premium data in upfront
Univision Communications unveiled its latest effort in advancing accurate measurement and consumer insight into the diverse Hispanic consumer segment, in time for the Upfront.
Tribune Media Net signs Sears
Tribune Media Net, the national ad sales organization for Tribune Company, unveiled a multiplatform campaign on behalf of Sears. The “Reinvent Your Kitchen” promotion...
Illinois inches USA away from College
That would be the Electoral College. Gov. Rod Blagojovich (D) signed a bill into law committing Illinois to a one-citizen, one-vote regimen, rather than...
Coors reveals 2008 advertising
Coors Brewing unveiled its 2008 campaigns for Coors Light, Keystone Light, Coors Banquet, and Molson Canadian. All ads include a logo for the company’s new “You Hold the Key. Never Drive Drunk” campaign.
John Hancock launches “Cursor” campaign
John Hancock Financial launched its new "Cursor" campaign with three ads reflecting the new ways in which spouses, family members and friends talk to...
Absolut apologizes for ad
Absolut Vodka apologized Saturday for an ad campaign (4/7/08 RBR #68) depicting the southwestern U.S. as part of Mexico amid angry calls for a...
Dreams come true in 2009 Dodge Journey campaign
When Dodge launches the campaign for its first crossover vehicle, the 2009 Dodge Journey today, it will feature one of the largest digital launch...
Mexico re-conquers Southwest? Absolut drinks to that
A story in the LA Times last week featured the latest campaign in Mexico from Swedish vodka maker Absolut. The billboard and press campaign,...
House panel attacks tobacco
HR 1108 has made it through the House Committee on Energy and Commerce. The bill, "Family Smoking Prevention and Tobacco Control Act," was introduced...
Mexico re-conquers Southwest? Absolut drinks to that
A story in the LA Times last week featured the latest campaign in Mexico from Swedish vodka maker Absolut. The billboard and press campaign,...
RCN campaign with Jim Rice includes radio
RCN, a local provider of fiber optic high-speed internet, digital cable and phone services, announced that Boston Red Sox legend Jim Rice is the...
SunChips campaign brings light to solar energy efforts
SunChips, Frito-Lay's line of multigrain snacks, is living up to its name by using the power of the sun itself in everything from advertising...