Carl's Jr. & Hardee's campaign adds reality TV
After years of promoting the sit-down restaurant quality of its premium burgers, a new campaign for Carl's Jr. and Hardee's takes that notion farther...
Perez Hilton, Rick Dees, Big Boy to present at Mercury Awards
A lineup of celebs will join the 2008 Radio-Mercury Awards in Los Angeles Wednesday to help present over $160,000 in cash prizes to the...
GEICO chooses CC Radio for cause marketing
Clear Channel Radio has been selected by GEICO to execute a campaign on its radio stations and station websites in support of the American...
RAB Spring Board meeting today
The RAB, working with larger group owners, Katz Radio Group, Interep and Arbitron, will hash out some posting resolutions and guidelines at today’s Spring...
NBCU partners with DISH Network for advertising
DISH Network and NBC Universal announced an agreement to provide interactive trigger capabilities to NBC Universal's 14 television networks and 10 NBC O&O TV...
AMBI sponsors of “America's Ethnic Skin: An Al Roker Health Special”
AMBI Skincare announced its sponsorship of "America's Ethnic Skin: An Al Roker Health Special," airing on NBC Local Media stations in ten major U.S....
Fox Sports en Español hosts upfront
Fox Sports en Español hosted its eighth upfront presentation last week before an audience of nearly 1,000 media and advertising professionals at Cipriani in...
Visa launches ''Go World'' Olympic campaign
Visa, a Worldwide Olympic Partner for more than two decades, announced the launch of “Go World,” a U.S. ad campaign that evokes the emotion...
XM launches XM NavTraffic ad campaign
XM Satellite Radio, is launching a new national consumer campaign aimed at gridlocked commuters. The multimedia effort for XM NavTraffic launched yesterday, reminding drivers...
Taco Bell “Why Pay More Value Menu” effort using radio, TV
Taco Bell is serving up more bang for the buck with the launch of its new 79-89-99 “Why Pay More Value Menu.” The permanent...
FOX announces 2008-2009 programming
Peter Liguori, Chairman, Entertainment; and Kevin Reilly, President, Entertainment, Fox Broadcasting Company, unveiled yesterday the FOX primetime schedule for the 2008-2009 season before the...
Interep’s Hispanic Independent Television Sales launches HITS Network
Interep’s Hispanic Independent Television Sales (HITS) has launched the HITS Network, a national platform of the leading Hispanic cable and satellite networks across the...
McGavren Guild to represent 42 Radio Disney stations
McGavren Guild Radio, an Interep company, announced today that it has signed an agreement with Radio Disney to provide ad sales representation to the...
Univision presents upfront in NYC
Univision presented the 2008-2009 programming lineup for its three television networks. The upfront event was held this week at Lincoln Center and hosted by...
MRC-DOJ announcement raises questions; Ivie responds
Kathy Crawford, MindShare President/Local Broadcast, is concerned over the recent announcement from DOJ that it will not challenge a proposal by the Media Ratings...