Vatican Radio starts carrying ads
BBC News reports Vatican Radio - the voice of the Roman Catholic Church - is starting to air ads for the first time in...
ZenithOptimedia slashes 2009 ad forecast
ZenithOptimedia cut its 2009 global ad growth forecast again as companies continued to cut ad spend in the recession-ridden first half of the year....
ENEL sponsors CNN’s latest green initiative
CNN International announced that Italian Power company ENEL will sponsor its newest programming block, dedicated to exploring global companies who are making a positive...
Tanqueray launches “Resist Simple” campaign
The new campaign launched 7/1 in the US, just in time for the July 4th holiday weekend, with broadcast and out-of-home ads and in...
Battlegrounds: US House of Representatives
Both the Democratic Congressional Campaign Committee and the National Republican Congressional Committee are starting to engage in classic pack hunting behavior. They are already...
GE launches campaign to promote U.S. manufacturing
The Wall Street Journal reports General Electric launched a national radio and TV campaign Wednesday to tout the role of American manufacturing and American...
Outdoor Channel teams with Fly Fishing Film Tour
Outdoor Channel just announced that it will serve as a multi-year official partner for the Fly Fishing Film Tour (FFFT) – the sport's premier...
Mighty Brand infomercials take a break for Billy Mays
The companies responsible for the Mighty brand product line, Mighty Putty and Mighty Mendit, announced that television ads featuring Billy Mays will not run...
MasterCard invites consumers to “Break in a Pair of Jeans”
The “MasterCard 2009 Break in Your Jeans” campaign is rewarding cardholders with an opportunity to win a personally designed travel experience with those they...
DDS, NCC strike electronic cable order partnership
Now cable has its own ePort system: National Cable Communications (NCC)--the largest cable TV ad sales firm in the country owned by Comcast, Cox...
Zurich names Mindshare for media; Cowdell comments
Zurich Financial Services Group (Zurich) has named GroupM’s Mindshare to manage Zurich’s Group-wide media account with immediate effect. The newly assigned media account, also...
Lance Armstrong and Nike debut “Driven” commercial
Nike and the Lance Armstrong Foundation joined forces Sunday in an integrated media and grassroots campaign featuring Lance Armstrong, world-class athletes, celebrities and survivors,...
Citgo campaign focuses on the “Faces of Citgo”
Possibly to downplay being owned by Hugo Chavez’s Venezuelan government, Citgo Petroleum kicked off its 2009 consumer advertising campaign in June. This year, consumers...
BBDO Worldwide wins Network of the Year at Cannes
For the third year in a row, BBDO Worldwide won Network of the Year honors at the 56th Cannes. 21 BBDO agencies combined to...
Furman Roth creates radio spots for B&H Photo & Video
In response to the current economic slowdown, Furman Roth Advertising in New York has just produced seven new radio spots for B&H Photo &...