Hanes launches new Michael Jordan TV effort
Hanes’ second installment of humorous ads showcasing new men’s underwear products has basketball legend and longtime Hanes spokesman Michael Jordan revealing the latest Hanes...
Americans for Prosperity readies TV campaign in Wisconsin
The independent Super PAC group supporting Republican presidential candidate Mitt Romney says it's launching a multimillion-dollar ad campaign in several general election battleground states.
The...
Priorities USA Action buys $30 million in ad time
Priorities USA Action is reserving time in Colorado, Iowa, Florida, Ohio, Pennsylvania and Virginia, according to a Washington Post story. The group, in coordination...
Clear Channel teams with Dodge on iHeart campaign
Clear Channel is working with Dodge on a campaign around the iHeartRadio Music Festival with recording star Pitbull to promote the 2013 Dodge Dart....
Romney super PAC radio ad spend hits $1 million (audio)
The pro-Romney super PAC Restore Our Future (ROF) is out with a $1 million radio ad buy across nine swing states, hitting President Obama...
Heineken to premiere “The Switch” TV spot
Heineken has debuted its new television commercial, "The Switch," following the success of the acclaimed commercials, "The Entrance" and "The Date," which are also...
Kelley Blue Book launches TV ads (video)
Kelley is launching its first national television advertising campaign aimed at consumers rather than commercial customers. The pitch uses its brand recognition to assert...
Legal Sea Foods launches multimedia effort (video)
The upscale restaurant chain Legal Sea Foods’ new campaign, via AOR DeVito/Verdi, kicks off 7/28 and runs well into the fall, with TV, print,...
Huckabee stars in Restore America’s Voice ad
Cumulus Media Networks talker and former Arkansas Governor Mike Huckabee will appear on national TV ads recruiting citizens to pressure Congress to repeal the...
The Tacher Company signs Prestige Communications
Independent rep firm The Tacher Company has aligned with Prestige Communications of Macomb, IL, to work as their national arm and help them grow...
Obama launches new defensive TV ad (video)
President Obama directly addressed GOP rival Mitt Romney's repeated attacks on the POTUS's "you didn't build that" remark in a TV ad released 7/24:...
NBCU passes $1 Billion on Olympics ad sales
NBCUniversal has sold $1 billion of national television and digital advertising for its coverage of the London 2012 Olympic Games, the most ever for...
Olympics openers draw big crowds, ad dollars
With the 2012 Summer Olympics set to kick off this Friday with the opening ceremony in London, Nielsen took a look back at past...
State Farm pulls Penn State football sponsorship
In the wake of the massive penalties passed down by the NCAA on Penn State’s football program, State Farm Insurance says it will no...
GroupM signs with Curalate for Pinterest analytics
GroupM Next, the innovation unit of GroupM, has signed a licensing agreement with visual social media marketing startup Curalate to provide clients of GroupM...





