Clinton Ahead in Latest Spot Tally
Clinton campaign buys most radio ads in latest Media Monitors tally.
Stations Anticipate Anti-Trump Ad Buys
TV could benefit from anti-Trump ad buys.
Burger Wars on the Radio
In the Media Monitors Radio Spot Ten last week, GEICO was #1 again
Neutrogena Cleans Up
In last week’s Media Monitors TV Spot Ten, Neutrogena slid into #1
How Bubba Denies Ratings Plot
Clem denies big plot to distort PPM ratings.
Spanish Dominant Radio Listeners Tune-In Most
97% of Hispanic American adults listen to radio each week, according to Nielsen.
Auto Ad Spend Virtually Flat
RAB tallies radio ad spend for 2015.
Nielsen Acquires Pointlogic to Up Resonance, Reaction Data
Nielsen has acquired marketing software company Pointlogic.
Clinton, Sanders Dominate TV
Media Monitors tracks TV spot buys in top 60 DMAs and finds Clinton, Sanders dominates.
Podcast Listening, Revenues Expand
Bridge Ratings says podcasting listening and revenues grow.
Internet Radio Ad Roster Grows
More advertisers try Internet radio in 2015.
NextRadio Seeks College Street Team
Emmis is looking for college students to be part of the NextRadio street team.
Another Company Sues DMP
DMP counter-sues Radio One and another company sues DMP for lack of payment.
Clinton, Cruz Lead the Pack
Media Monitors has been tracking political radio spot buys in key markets leading up to Super Tuesday through Feb. 28.
New Number One: GEICO
In the Media Monitors Radio Spot Ten last week, GEICO unseated Walgreens for the #1