Katz Television Promotes Heaton to SVP Political Sales
Katz TV Group creates SVP of Political Sales job.
Uptick for Broadcast CPMs
Television advertising came back in a big way last month.
Subway Treats Itself to #1
In the Media Monitors TV Spot Ten last week, Subway wrapped up #1
GEICO Maintains Its Grip
In the Media Monitors Radio Spot Ten, GEICO continued at #1
This Could Ensnare Financial Broadcasters
A proposed new financial expert rule could affect radio & TV money advisors.
The Reason National TV Advertising is Not Slowing
Why national TV advertising is not slowing.
Clinton Airs Spanish-Language Radio, TV Ads in Florida
Hillary Clinton airs radio, TV ads in Florida ahead of Tuesday's primary.
The Story Behind Why Berner Sold the Cumulus Jet
Cumulus CEO Mary Berner says radio is in the midst of seismic change.
What Social Media Trends Do You Need to Know?
Radio’s younger & future demos are changing their social media habits.
NAB Unveils Help to Make Digital Pay
NAB introduces Digital Futures Exchange to its spring show.
Mediavest-NABOB Ad Event Deemed Success
NABOB-Mediavest NYC event put together station owners/GM with ad agencies.
Ad Campaign Streaming Video, Audio Demand Spikes
Streaming video and audio options are heating up for advertising agencies.
Why is Moonves Bullish on Ad Market?
CBS Corp. CEO Les Moonves says the advertising environment remains strong.
How Radio Targets College Hoops Fans
How can radio sell to the March Madness consumer?
Did You Know Anti-Trump Ads Are Now a Factor in TV Campaigns?
On broadcast TV in the last ten days, Hillary Clinton leads with 6,389 spots.