April Job Cuts Plunge, But DOGE Drives Layoffs Forward
U.S.-based employers announced 105,441 cuts in April, down 62% from the 275,240 job cuts in March. But, it is up 63% from the 64,789 cuts announced in the same month last year, global outplacement and executive coaching firm Challenger, Gray & Christmas reports.
March CEO Departures Slow After Record Q1 Turnover
The flow of exiting Chief Executive Officers slowed in March, while staying flat from February in the Media sector. That's welcome news as the first three months of 2025 resulted in record CEO turnover, new data from Challenger, Gray & Christmas show.
Radio Ads Fuel Online Ad Clicks, New Study Suggests
A majority of radio listeners queried by an audio research firm are more likely to click a social media link advertising a product or service if they had heard it advertised on the radio. That's the conclusion of a new study from Critical Mass Insights designed to understand how consumers respond to media messages in today's media landscape.
The Trust Shortcut Every Speaker Should Know
"In the realm of public speaking, real influence begins when you truly see your audience." Here are some valued tips from veteran public relations professional and public speaking coach Rosemary Ravinal on how truly seeing the audience can gain a level of trust and influence that puts you in the driver's seat.
A New Book For Behind-the-Mic Prowess From Veteran Radio Programmer
Veteran talent coach and content strategist Tracy Johnson has released a new book designed to help podcasters, radio personalities, and streamers level up one of their most critical skills: the guest interview.
The Asian American Consumer: A Big Total Market Influencer
Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends. Why marketers should invest in this consumer group is the focus of a new report from Nielsen released under the direction of SVP of Diverse Insights & Intelligence Stacie de Armas.
Cadent Pact Brings ‘Expanded Performance Ad Solutions’ To TV
It bills itself as a "predictive advertising company" and as of today has a new "unified, enterprise-class" advertising system using predictive modeling and real-time performance optimizations designed to "transform the omnichannel workflow." The new offering from Cadent comes as it welcomes a new board member.
MoffettNathanson On U.S. Media: ‘The Consumer Spend Floor is Slippery’
With first quarter 2025 earnings results coming in the next few weeks, Senior Analyst Robert Fishman and the MoffettNathanson team revisited its financial forecasts. Why? They wished to consider "how such a bleak economic backdrop might affect our coverage universe." Here's what they came up with.
Hispanic Advertising Champion To Get Lifetime Achievement Honor
This year's event, scheduled for June 11-12 at the Sheraton North Houston at George Bush Intercontinental in Houston, pays tribute to Alex López Negrete, an individual who saw the future and recognized the power of Hispanic consumers before much of corporate America. He helped launch LNC in the mid-1980s.
Application Window Opens For RAB Female-Focused Program
Radio industry sales advocacy group RAB has announced the dates for the 17th annual "Rising Through the Ranks" leadership program for women, produced by the group and sponsored by Mentoring and Inspiring Women in Radio Inc.
Broadcast Radio Gets A Glum Outlook From Jacobs Media
Based on 24,525 surveys collected from 500 participating commercial stations across the U.S. and Canada between January 8 and February 9, Jacobs Media President Fred Jacobs presented the findings of Techsurvey 2025, saying, “The vital signs [for radio] are reasonably stable, but there is erosion.”
Pharma Brands Rocket Forward On Spot TV
Take one quick glance at the latest Media Monitors Spot Ten TV report, and you'll clearly see that pharmaceutical brands are sending dollars to broadcast TV. Which ones are most prominent?
How To Thrive in Q&A Sessions
"Instead of viewing questions as potential pitfalls, see them as opportunities to go from nervous to natural, leave a positive lasting impression, and influence people towards your point of view." That's one key takeaway from the latest column from public speaking pro Rosemary Ravinal.
Locality Debuts an ‘All-in-One’ Media Planning and Buying Platform
The local video-focused ad tech company's new product is designed to assist advertisers in the planning, buying and management of a "local video campaign." But, does it involve broadcast TV? Yes ... if they are actively seeking to monetize their streaming video channels.
At BFOA Breakfast, Service and Resilience Take Center Stage
Leaders who have made an impact on both broadcasting and community service while bringing attention to and raising funds for the group's mission were in the spotlight early Wednesday as the Broadcasters Foundation of America hosted its annual Leadership Awards Breakfast — an unofficial annual close to the NAB Show.














