What Census 2020 Reveals About Hispanic Consumers


The U.S. Hispanic population is ever-growing and diverse. How it is influencing every aspect of the economy, culture, and marketing today? An opening keynote session at the Hispanic Radio Conference, held June 14-15 in Miami, will address that question while offering an in-depth analysis of what the 2020 Census tells about the Hispanic population’s impact on America — and perhaps doesn’t, too.

Roberto Ramirez and Merarys Ríos-Vargas, both of the Census Bureau, will share with attendees at this limited-attendance two-day conference the latest, most reliable data on Hispanics living in the United States. The Impact of the Hispanic Population in the U.S. will delve into the following:

  •  Census results documenting geographic distribution, Hispanic population growth since 1970, and future population projections.
  •  Details from the Census Bureau’s annual American Community Survey, described by the Bureau as the “Premier source for detailed population and housing information about our nation.”
  •  An announcement of new data products from the Census Bureau that can help you and your team connect with Hispanic consumers

The Keynote Presentation is on June 14, 2023, at 2:30pm.


Radio Ink Hispanic Radio ConferenceWe hope you’ll be there! Early bird registration and a limited room block at the Intercontinental Doral are open now! For information on 2023’s sessions and speakers, visit our agenda here.