There’s perhaps no standalone AM radio station in a top 60 market that is as successful as “WECK Radio.”
With call letters that pay homage to a famed local sandwich, the Class C 1kw facility from 1 transmitter has thrived under the leadership of owner Buddy Shula. It’s thanks to a local approach similar to what WGN-9 in Chicago once employed, and two FM translators covering much of the market.
A third FM translator has just been secured, filling the last hole for WECK on FM in Buffalo.