Real-time graphics and live production product creator Vizrt has appointed a new GM for its Global Channel, and he’ll be charged with driving growth while enabling partners to sell the full Vizrt portfolio, unlocking new customer segments.
Taking the post is Marco Kraak, who arrives with more than a quarter-century of executive experience in partner go-to-market strategy and growing both indirect and direct sales. He held multiple international senior positions within Cisco developing their channel business in various areas including recurring software business.
“Getting the Vizrt partner community in front of the various strategic ways and solutions that we can provide to help them build new revenue streams is why I love this remit, it’s a mutually beneficial relationship,” Kraak says. “At Vizrt I want to utilize our large installed base, empower our valued partner community, and further strengthen our position in the market.”
As part of the recent creation of our single vendor product portfolio, Vizrt’s Channel Business has created a certified Partner Program for our distributors and resellers. The program allows partners to expand and scale their business with a broader product portfolio and offers a range of strategic benefits and solutions to break into new customer segments.
