Hispanic Culture, On Display For TelevisaUnivision Advertisers
It's being heralded by the company headed by CEO Wade Davis and President of U.S. Advertising Sales and Marketing Donna Speciale as "a new, unique approach to its Upfront presentation." Specifically, TelevisaUnivision is creating an experiential day-long activation.
‘The Nest’ Grows Its Distribution With New Clearance Deal
Sinclair Broadcast Group's fourth multicast network is gaining access to viewers across 35 new markets, thanks to a freshly signed distribution agreement with the company led by Lynn Beall and Dave Lougee.
TurboTax Propels Its Way To Spot TV Dominance
Tax preparation season is in full swing. One brand focused on that task has invested heavily in Spot Cable, and in the latest Media Monitors Spot Ten report finds itself firmly at No. 1, by spot play count.
Scripps Sports Partnership Yields OTT Solution For NHL Coyotes
The National Hockey League club seeking a new permanent home in the Valley of the Sun has a new direct-to-consumer offering, created following the demise of regional sports network Bally Sports Arizona.
Gray’s ‘InvestigateTV+’ To Debut Spanish-language Adaptation
It's a newsmagazine that started in 2018 as a weekend series and in 2022 expanded to a daily weekday show. Now, the InvestigateTV brand is getting an en español treatment, courtesy of Gray Television.
A ‘FAST’ Implementation for ViX Offerings
The largest Spanish-language media and content company has launched 12 free ad-supported TV channels on a popular "FAST" channel platform offering from Amazon Video, expanding the potential audience for ViX programming.
Retro TV Makes a Market Return After Three-Year Absence
"The best in classic television" with programming including classic second-run episodes of Doctor Who, Naked City, The Beverly Hillbillies, The Ray Bradbury Theater and soap opera The Doctors is returning to a fast-growing DMA after being absent there since 2021.
Morgan Murphy Media Inks New Nielsen Deal
Audience measurement and consumer intelligence company Nielsen has secured a multi-market renewal with Morgan Murphy Media, the Madison, Wisc.-based television and radio company.
A FAST Move For Hearst’s Jack Hanna Channel
Hearst Media Production Group (HMPG), known as a producer and distributor of wildlife programming, has launched a free-ad supported television ("FAST") channel on the...
Channel Master Now Shipping A NEXTGEN TV STB
It's being hailed as "a new affordable option" for consumers interested in making the leap to ATSC 3.0-powered NEXTGEN TV, and it's now available for purchase. Introducing the Zinwell NextGen TV Box, shipping from Arizona-based Channel Master.
With NBA All-Star Game Near, Spot Cable Activity Surges
The National Basketball Association's All-Star Weekend begins on Friday in Indianapolis, and to get the early word out to fans on what's to come at the home of the Indiana Pacers, the league turned to Spot Cable to help deliver its messages.
Four New TV Choices For DirecTV Users
Now that the dust has settled and there's a new retransmission consent agreement between DirecTV and broadcast TV station owner Cox Media Group, the direct broadcast satellite service has announced the addition of four unique channels it believes will be of interest to its paying subscribers.
Milwaukee Bucks Add Two Over-the-Air TV Partners
On January 29, RBR+TVBR first reported on a deal that brings play-by-play for the NBA's Milwaukee Bucks to an over-the-air station in Milwaukee for the first time in 17 years. Now, deals are in place to ensure viewers in Madison, Wisc., and the Quad Cities of Iowa and Illinois have access to the telecasts.
Byron Allen To Appeal L.A. Judge’s Dismissal of Discrimination Suit
A Miller Barondess attorney who has been at the center of an ongoing legal battle pitting Byron Allen against McDonald's says the fight will continue in a California state appeals court, after a Los Angeles judge moved to dismiss a $100 million lawsuit alleging racial discrimination is at play.
‘Blackout’ Rebate NPRM Comment Dates Affirmed
With the publication in the Federal Register of a plan that would impose mandatory refunds for MVPD customers unable to view broadcast TV channels due to a retransmission consent impasse, the Media Bureau has established a comment period certainly of interest to the NAB and TV station owners.