DirecTV To Give WNBA A Larger Friday Night Spotlight
Direct broadcast satellite service provider DirecTV has teamed up with The E.W. Scripps Co.'s Scripps Sports to offer fans of the WNBA all of broadcast TV network ION’s 15 weeks of its Friday night televised matchups.
Telemundo Studios To Co-Produce, Develop Scripted Content With Globo
The division of NBCU Telemundo Enterprises that's charged with the development and production of scripted content screen across Comcast's Spanish-language video platforms has just inked a "MOU" with a Brazilian TV giant that will see the two media entities join forces and "expand storytelling."
Comcast Gives E-Commerce Biz a TV Ad Boost
Comcast’s Universal Ads, designed to open new doors to brands seeking premium video opportunities, has initiated a new $5 million fund that provides resources to help e-commerce businesses drive incremental sales through TV advertising.
New GMs Come To Two Gray Media Markets
A 44-year career in broadcasting is coming to a close for Jim McKernan, who is retiring as the GM of the NBC affiliate in Omaha owned by Gray Media. We now know who is succeeding him, and who will be filling that person's role once she settles in at WOWT-TV.
Viant Dollars Help Fairground Get Off The Ground
A fledgling artificial intelligence studio and streaming distribution service focused exclusively on AI-generated content is ramping up, and it can do so thanks to a $4 million seed round from a syndicate of investors led by Viant Technology Inc.ly
Pharma and an Accident Attorney: Spot TV’s Shining Stars
The latest Media Monitors Spot Ten TV report is out, and once again a big pharmaceutical brand is tops, based on play count.
Taking the silver crown is one of the nation's largest accident and injury specialty law firms.
Caitlin Clark’s WNBA Team Gets Bigger Over-The-Air Coverage
From Des Moines and Davenport, Iowa to Dayton, Ohio, those who wish to follow the WNBA team that's home to collegiate superstar Caitlin Clark can tune to free-to-air channels in their respective market, thanks to an expanded broadcast partnership announced on Tuesday by TEGNA.
‘FOX ONE’ Will Be Company’s New OTT Playground
It's official: A new digital streaming destination for all-things FOX is coming this fall. And, it will bear the name "FOX ONE." FOX Sports hints that the platform will be up and running by the end of August.
No Bull: Brand Lift Can Come From Television
Upfront Week begins Monday. Ahead of the NBCUniversal-hosted gathering in New York, the Comcast unit shared the details of a recent campaign involving a fashion-forward footwear brand that demonstrates how effective TV is for achieving brand lift.
Ex-TelevisaUnivision Local Media Leader Joins Sinclair
For the last three years, he's been largely known for his sales and management roles within the TelevisaUnivision domestic radio and television station group, overseeing local media sales for some 25 markets across the U.S. and Puerto Rico. John M. Hannon has now joined Sinclair Inc., and he'll be overseeing two markets.
TEGNA Beats Analysts Estimates In Q1, Thanks To Retrans Revenue
“We’re making important progress on the key initiatives that are shaping TEGNA’s future,” says Mike Steib, CEO of a broadcast TV company that appears by all accounts to be in growth mode. But, what of TEGNA's Q1 2025 financial results?
Another Big Tech Story: Entravision Q1’s Digital Dollars Soar As Media Slumps
Entravision Communications released its Q1 2025 earnings report after the Closing Bell on Wall Street, and Media revenue declined by 10% year over year. Yet, 17% revenue growth was seen overall in Q1 for the company. It's all thanks to soaring Digital dollars.
Sinclair’s Tennis Channel Celebrates Sponsorship Pact
"The agreement creates a seamless solution for brands to engage with tennis fans wherever audiences consume the sport, including onsite, on-air and online, allowing for a continued brand narrative across the season," Sinclair says. What does this mean?
Comcast Spinoff Entity Gets A Name
The shedding of nearly all of Comcast’s cable television networks housed under its NBCUniversal will see the properties end up in a spin-off company that is taking the name Versant. It's an interesting choice, as Versant Health is a brand under Met Life.
Comscore Revenue Dips, Loss Widens In Q1
A bigger loss of operations on weaker year-over-year quarterly revenue. That's what Comscore had to share after Tuesday's Closing Bell for U.S. financial markets with the release of its first quarter 2025 fiscal report card.














