Wednesday, August 5, 2026

Media system in a vehicle

Auto Insurers: The Top Spot Players At TV

While GEICO is absent from this week's Spot Ten Radio report from Media Monitors -- a rarity -- the auto insurance brand is ever-present at both broadcast TV and spot cable. So is Progressive, while Liberty Mutual has clearly opted to use both Spot TV and Spot Cable in order to grow, the data show.

STIRR Player Parent Inks Cinedigm Partnership Deal

Digital content distribution company Cinedigm has inked a distribution acceleration agreement with the parent company of a streaming service that already has a home on Sinclair Broadcast Group-owned ad-supported streaming service STIRR.
U.S. Congress

Coming July 20: TV’s New Retrans Consent Provisions

On May 13, the FCC moved forward with issuing a report and order that revises the section of its rules governing the "good faith" negotiation of retransmission consent, following through with an action made possible in late 2019 by Congress. Now, the new retrans consent provisions as written in the TVPA are set to take effect. Here's what you need to know.

RBR+TVBR InFOCUS PODCAST: Brian Jentz, Nielsen

The Walt Disney Co.’s advanced advertising suite is expanding its offerings by bringing its Disney Media Networks program slate to the Addressable TV beta test presently being conducted by Nielsen. To learn more about this test, RBR+TVBR spoke with Brian Jentz, the London-based SVP of Business Operations for Nielsen in this exclusive podcast. LISTEN HERE

Another Legendary Weatherman Says Goodbye to TV

One year ago, Bill Evans was attracting much attention for his departure from WABC-7 in New York, where he was a highly popular weatherman on the ABC-owned station's morning newscast, among the highest-rated local programs in the nation. Now, another legendary weatherman is saying farewell to TV. And, it involves a face familiar to generations of viewers in L.A.

Steel City Transition: NEXTGEN TV Arrives At Three Stations

The FOX, ABC and MyNetwork TV affiliates serving Pittsburgh are now among the first in the nation to begin broadcasting with NEXTGEN TV, the new digital broadcast standard using the ATSC 3.0 protocol.

RBR+TVBR INFOCUS PODCAST: Kevin Cassidy

What is Strategic Solutions Research doing on the television side of the broadcast media industry to help stations get bigger ratings -- and dollars -- from viewer-generated newscast improvements? We get the full scope of the company's offerings from President and Founder Kevin Cassidy in this fresh RBR+TVBR INFOCUS Podcast. LISTEN HERE

The COVID-19 Spike For Cable TV? Melted By Summer Sun

In April, MoffettNathanson Senior Analyst Michael Nathanson wrote of "the strong linear television viewership trends in the time of coronavirus." Indeed, a material improvement in linear television viewership trends was noted by several observers on Wall Street and in media research houses. It appears the COVID-19 bump is over for cable television.

SAG-AFTRA Secures TV/Theatrical/New Media Contract

The new three-year agreement will be presented to the SAG-AFTRA National Board of Directors for its approval, to be followed by a member ratification vote. Negotiations began April 27 and concluded June 11.

Connected TV: A ‘Mature Platform’ In The Eyes of Consumers

Connected TV has grown, and changed, significantly in the last three years. And, it has evolved so much that broadcast TV C-Suiters are gobbling up as much information as they can to determine whether CTV is a hindrance, or help, to sagging ad revenue. A new white paper from Comcast-owned FreeWheel offers more evidence that consumers are using CTV en masse.
Telemundo HQ

‘Oye, Alexa’ … Telemundo Brings News, in Spanish, to Smart Speaker

Proving that its news updates can go beyond visual media in both a linear and digital environment, NBCUniversal Telemundo Enterprises has joined forces with Amazon to publish new Spanish-language content on its cloud-based voice service.

VIZIO’s Smart TV Data Provider Debuts New Audience Panel

With Connected TV the buzz of the marketing world, broadcast television's C-Suiters are quickly gaining insight into how "CTV" could impact their bottom line. While questions will likely continue across months of discussions, the smart TV data arm of TV set maker VIZIO has a new pact with Dativa it says will yield "the largest commercially available data set of its kind."

Pai Applauds Broadcast Internet Innovation Through ATSC 3.0

Broadcast television has come a long way since "The Love Boat." Now, thanks to ATSC 3.0 and "NEXTGEN TV," it is one step closer to powering the "Internet of things" -- among other things. FCC Chairman Ajit Pai welcomes these advancements, as he noted at the Commission's virtual July Open Meeting held Tuesday in Washington.

RBR+TVBR INFOCUS PODCAST: Brick Eksten

Brick Eksten, the brand-new CEO at Qligent, shares his insight on ad monitoring and verification, and on the growing importance of reliable and distributed compliance marketing in the all-new RBR+TVBR INFOCUS Podcast, hosted by Editor-in-Chief Adam R Jacobson. LISTEN HERE
Nexstar Logo

Nexstar Shares Roar Back Past $100 Mark

It was only a matter of time for Nexstar Media Group shares to recover from their COVID-19 influenced slump on the Nasdaq GlobalSelect market. Who knew that the amount of time it would take for NXST to achieve that feat would be so short?