Retailers To Control Nearly Half Of North America TV OS Share
There's a "rapid shift" taking place that Omdia believes "underscores how retailers are prioritizing e-commerce driven retail media advertising over traditional TV shipment leadership." That explains why retailers are forecast to control nearly half of the North American TV OS market within three years.
Films, Football Fuel Nielsen’s December ‘Media Distributor Gauge’
Key sports events and feature films drove "record-breaking viewership" during what Nielsen calls the peak holiday season. But, what does this mean for the broadcast television industry? Competition for eyeballs includes the OTT platforms associated with the parents of ABC and CBS, respectively.
A New Look For Morgan Murphy Media Arrives
"The new logo represents strength and a bold attitude while paying homage to the company's rich 135-year history and evolution across four distinct media pillars," Morgan Murphy Media said of the first major brand refresh in several decades for the family-owned radio and TV station ownership group.
A Tale Of Two Brand Leaders: Accident Care and Auto Coverage
It's another week at the top of the peek into play count for commercials airing on the broadcast TV stations monitored by iHeartMedia-owned Media Monitors. What brand commands the biggest share of spots seen on national TV? It differs from that of Spot Cable, where auto insurers dominate.
Two Former ‘NewsNet’ LPTV Homes Are Sold
It was a broadcast TV offering that mirrored CNN Headline News circa 1991. And, it saw Manoj Bhargava snap up a collection of LPTV properties to help build out NewsNet. Today, NewsNet is defunct. Former broadcast homes are being divested — including two Michigan LPTVs. Who's the buyer?
Substack Introduces Video Through A TV App
Today, Substack is a publishing platform that helps writers, podcasters, and creators build and monetize their work through audio and video, too. This explains the beta launch of an app now available on both Apple TV and Google TV from a platform targeting the DIY content creator.
‘Baloncesto en Domingo’: Telemundo Readies NBA Telecasts
NBCUniversal Telemundo Enterprises is putting the finishing touches on its unique and free-to-air Spanish-language coverage of the National Basketball Association for the 2025-2026. It's possible thanks to the return of NBA telecasts to sibling network NBC.
Cocola Sells A Central Calif. LPTV Property To Koplin
A Fresno-based owner of low-power television stations who has emerged as a pioneer in the use of multiple digital multicast signals has agreed to sell a digital Class A facility serving a portion of California's Central Valley. The buyer is another individual well-known for his LPTV station ownership.
AMP Sports: An Official Media Partner Of ‘The Block’
Sinclair Inc.-owned AMP Sports has been selected as the official media partner of Athletes First’s "The Block," a hospitality and content destination during "Big Game Week," scheduled for February 5–7 in San Francisco ahead of Super Bowl LX.
Keystone State LPTV Trio Find A New Owner
A group of low-power television stations licensed to the Pennsylvania cities of Hazleton, Berwick and Williamsport are in the process of heading to a new owner, paperwork filed with the FCC for its regulatory approval shows.
A Shipload Of Spots At Cable For A Tool Pro
The latest Media Monitors Spot Ten Cable and Spot Ten TV reports are out, and for the week ending January 18, there's a tool and equipment specialist eyeing customers of The Home Depot and Lowe's, as well as Menards, as part of a 15-year growth spurt leading the pack in the locally focused MVPD commercial race.
ARF Dash TV Universe Study Gets Initial MRC Accreditation
The Media Rating Council has granted initial accreditation to a nationally projectable enumeration examination of consumer behavior in TV and digital media conducted by the Advertising Research Foundation (ARF).
Broadcast TV: Less Than 25% of December Viewing
Streaming dominance in December, as illustrated in "The Gauge," was anchored by a historic Christmas Day in which streaming usage surged to 55.1 billion viewing minutes, breaking the previous single-day streaming record by 8%.
PBS Membership To End For BGSU Property
One of two PBS Member stations in the Toledo DMA has decided to end its relationship with the source of news and educational programming, with June 30 the day those who tune to Bowling Green State University's TV station will begin seeking another outlet to go to.
TVB: OTA TV Still Tops For Reaching NFL Faithful
The not-for-profit trade association representing America’s local broadcast TV industry has responded to "recent media coverage" about the high number of viewers to a January 10 playoff game exclusive to Amazon Prime Video with statistics that reinforce the NFL's longtime presence on free-to-air television.














