Wix Wins A Pan-Latin Roku Position as Prende TV Ends
The ViX shortcut button will be featured in the Roku remote controls and Roku TV models only in Latin America beginning next month, allowing users to enjoy the ViX content easily and quickly on their Roku devices. The other big news: Prende TV is fading away in the U.S., come Thursday.
Byron Allen’s Weather Channel and CBS Forge Content Pact
From September 2008 through March 2018, The Weather Channel was tied to a peacock. From 2012-2016, one of its biggest star meteorologists was known for his years at ABC. As of today, The Weather Channel, now owned by media mogul Byron Allen, is aligning itself with a Paramount arm.
Paramount + Earns Caribbean Distribution
A subsidiary of Liberty Latin America has forged an alliance with Paramount that will bring digital SVOD service Paramount+ to a host of English-speaking nations across the Caribbean, including the Bahamas.
Walmart Surges With Spot TV Activity
It's another week where stability and commitment to Spot Cable is seen across the top advertisers using the media to connect with consumers, the latest Media Monitors Spot Ten television reports show. And, they demonstrate that Walmart is back in a significant way.
A Radiant Deal Brings TCT a Carolina LPTV Property
Total Christian Television is gaining a low-power TV station serving the county seat of Lee County, N.C. It is southwest of Raleigh and northwest of Fayetteville.
A Familiar Former Univision Leader Goes Public
He is a former President/GM of Univision Communications' Los Angeles properties and, before taking that role in 2017, the 11-year head of the company's Austin and San Antonio media facilities. Now, he's heading back to Lone Star State television by accepting the CEO role for "Austin PBS."
Nexstar Selects Its Q1 ’22 Earnings Release Date
Its stock price continues to reach new heights. Once Nexstar Media Group reveals its first-quarter 2022 financial results, will its shares climb even higher, breaking the $200 threshold?
MRC Update: No Accredited Services Heading Into Upfronts
The Media Rating Council on Thursday provided an update on the current statuses of the Linear and Connected TV measurement services that are currently engaged in the MRC’s accreditation process. It arrives two days after NBCU effectively snubbed Nielsen data as Upfront currency in 2022.
Linear Viewing: Live Is Life, for MoffettNathanson
"[It] is clear as day, looking at a two-year stack, that live sports and news are rising in importance and value to linear stake-holders," Wall Street analyst Michael Nathanson writes in a new investor note examining the evolution of visual media consumption in the U.S. But, is that the only key value point for consumers and marketers?
Stimmel Rises To Top Olympics Post for NBCU
She joined NBCUniversal as a VP in March 2014 following a three-year stint at Univision, and in November 2018 was promoted to EVP of Lifestyle and Hispanic Advertising Sales. Now, this eight-year company veteran will be responsible for seeking innovative ways to fully monetize the Comcast unit’s Olympic and Paralympic business interests.
605 to Deliver Advanced Audiences in Collaboration with Xandr
The cross-platform measurement, analytics and attribution firm used across the television industry founded and led by Kristin Dolan is now bringing "the first road-mapped deliverables" from 605's new media trading currency to customers. To do so, it is using Xandr's sell-side and buy-side advanced TV programs.
Update: Senate Commerce Sends LPTV Act For Floor Vote
The Senate Committee on Commerce, Science and Transportation on Tuesday collectively gave its nod to a fifth order of business on its Executive Session agenda, and the NAB is pleased. S.3405, the “Low Power Protection Act,” is heading for a floor vote by the upper body of Congress. What happens now for the LPTV Broadcasters Association?
Nexstar Selects Meredith Vet For Sales and Sponsorships Post
For 13 years, he generated, in Nexstar Media Group's words, "a great deal of success" for Meredith Local Media, which was merged into Gray Television in December 2021. Now, he will soon be settling in to the role of SVP of Group Sales and Sponsorships for Nexstar.
LPTV Association Wants Big Jump In Class A Eligibilty
Sponsored by Sen. Roy Blunt (R-Mo.), the "The Low Power Protection Act" has bipartisan support but just three co-sponsors. A Tuesday Senate Commerce Committee hearing could change that. As such, the LPTV Broadcasters' Association says any support of the bill requires an important markup — one that impacts the number of stations eligible for Class A status.
Another Big Week for ‘LiMu Emu’ At TV
The "LiMu Emu and Doug" efforts from Liberty Mutual Insurance put it on the map in one of the most competitive ad categories in broadcast media. For the week ending March 20, the brand is tops in the Spot Ten Cable report from Media Monitors.














