Gene Steinberg, host of
Gene Steinberg is an award-winning journalist who first discovered the magic of writing while still a teenager. Over the years, he developed a strong interest in UFOs and other
The Netflix Effect
What are they thinking? It just seems like foolhardy brand dilution. History is running a competition show, Top Shots. Cartoon Network has a
Steve Minisini, Chief Executive Officer, Marketron (Audio)
Steve Minisini:
Steve has been Marketron’s CEO since October 2009. He has over 25 years of executive leadership experience with an emphasis on building customer...
Programming your station in tough times
What do you do to program your radio or TV stations economically and enable you to monetize them during a rough period of performance operation?
The WJFK HD Power increase and quadcast
CBS Radio has been a long term supporter of digital radio as it is one of the three original companies who funded the development of the HD Radio system and
Devices will add to TV
Last week Dish announced that starting in September subscribers will be able to watch television content on their iPad, iPhone, and iPod Touch. On...
Don't refer to people as objects
One of the primary goals of teases and news stories is to create a sense of personal connection with the heroes, villains and other main characters in any
Crazy like a Fox – When Diluting your TV Brand is the Best Strategy
Blatant Brand Dilution? For a generation the rules of TV branding have been clear and unequivocal
Factor Healthcare Reform Costs into Your 2011 Budgets
The Financial Manager
"Travel with Stephanie Abrams!"
Stephanie Abrams is the host of two nationally syndicated radio travel talk shows:
FY 2010 Regulatory Fees due by August 31
The FCC has announced that regulatory fees for the 2010 Fiscal Year are due no later than August 31. All non-exempt broadcasters must begin...
Bridge Ratings releases data on who prefers Internet radio
Bridge Ratings, one of the few companies that actively and regularly studies listening patterns to Internet radio in the US, has released a new...
UK listeners spend less time with online audio than US listeners
A new release of information on digital audio listening from RAJAR, the official source for radio audience measurement in the UK, shows
Telephone marketing: How far can broadcasters go?
Come ratings season, or any time for that matter, broadcasters are always seeking new ways to interest the public in their station and programming....