Mix up the structure of story packages
If you look at the basic structure of a newscast, it has changed very little since it was invented more than fifty years ago. ...
The Wisdom of Observant Friends – Part 5
The WOOF Factor: Conversations with today’s movers and shakers. The WOOF Factor is an ongoing series of articles derived from in-depth conversations with people...
The Wisdom of Observant Friends – Part 4
Entertainment and Content - It should be noted that it
The Wisdom of Observant Friends – Part 3
Social - It should be no surprise that Social
Is Bubba Headed to Internet Radio?
Bubba the Love Sponge has apparently been talking on his radio show about going to Radioio, a well established Internet radio platform that has been around for quite a while. That
The Wisdom of Observant Friends – Part 2
Mobile - Clearly the greatest interest and the most activity are in all things mobile; it crosses all sectors. Here are just a few facts about mobile today:
Things Are Looking Up!
Recently, I had the opportunity to spend time with Ed Whitacre, Chairman and former CEO, of General Motors. Ed is very professional and very demanding. He impressed me so much about the future of General Motors that I
The Wisdom of Observant Friends
The Wisdom of Observant Friends: (The WOOF Factor) -- Conversations with today’s movers and shakers. The WOOF Factor is an ongoing series of articles...
NAB 2010 Preview: Top 10 Online Revenue Challenges of Radio
To help Broadcasters better prepare for the upcoming NAB Radio Show, we
Trading Broadcast Dollars for Digital Dimes
If you put a dollar bill into one of those change machines and it gave you back a dime and a nickel, you might be a little upset. That's what the digital change machine is doing to radio right now
Back to the Future? How to Bring Rates Back Up
Cheap rate packages are keeping broadcast stations from reaching their short and long-term revenue potentials. In markets all across the country, rate structures are cratering, with prices dropping
Broadcaster liability after Citizens United
The 2010 mid-year election season has seen several privately placed electioneering advertisements for legally qualified candidates for public office, some of which are highly
Do you have a true news brand or just a slogan?
In the old sitcom "Bewitched" the heroine's husband, Darrin Stevens, worked at an ad agency and many of the episodes showed him and his wonderful wife Samantha, teaming up to come up with that perfect phrase and all your marketing woes
The increasingly complicated CFO's job
The Financial Manager