Buying a Station during the Renewal Cycle
By John M. Pelkey, Garvey Schubert Barer
As it contemplates purchasing a station, a prospective buyer must pay close attention to regulatory matters. A station...
The new generation of advertising: shouting at people doesn’t work
Advertising has found itself in a whole new universe than before, with many more opportunities, both good and bad. Choosing wisely will be the...
“All Sports Radio” arrives in Moscow
Consultants love to hear the phone ring and personal referrals make the world go ‘round.
Following an early 2012 phone call, and many phone calls...
The convergence of newspapers and television viewers
Newspapers remain a key part of the food chain in the business of disseminating news and information. They may be hurting, but they are...
Dealing with doctors who don’t like advertising
Many doctors and dentists feel that radio or television advertising “cheapens” their professions and that it is beneath them to promote their skills. Yet...
More Do’s of Doing Financial Due Diligence
By John R. Brooks and Erwin G. Krasnow, Esq.
This article is the second in a two-part series designed as a primer for buyers who...
Change, in ways radio doesn’t understand
There's one constant about the radio industry - its visionaries are myopic. Want to know what they are thinking on any given day? Just...
New developments to support website performance testing
RBR-TVBR exclusive: Keynote Systems is an industry leading web monitoring company. This article was written specifically for RBR.com to address the specific challenges of...
Mitch Kline, VP/Radio Sales, TargetSpot, Part II
TargetSpot, the largest Digital Audio advertising network, appointed Mitch Kline as its new Vice President of Radio Sales on 10/15. Mitch brings to TargetSpot...
Pitfalls and Potholes in Leasing Tower Space
By John M. Pelkey, Garvey Schubert Barer
In “Money-Saving Tips on Leasing Your Tower” in the August 2, 2012 RBR/TVBR, Erwin Krasnow and I discussed...
Election Weekend Sales
Election day is only days away. If the past is any teacher, as we drill down to E-Day, the fury of last minute attack...
Mitch Kline, VP/Radio Sales, TargetSpot
TargetSpot, the largest Digital Audio advertising network, appointed Mitch Kline as its new Vice President of Radio Sales on 10/15. Mitch brings to TargetSpot...
What’s up with Indecency? Part II
Having covered how we got to the current state of confusion in FCC indecency policy, let’s look at some places where we might take...
Who is paying for political ads; why you should care!
Are broadcasters required to “investigate” and announce the true identity of those who fund political action committee ads?
Two years ago, the Supreme Court struck...
Maximizing the Use of Technology in Broadcast Transactions
By Diane Dalton Warren and Erwin G. Krasnow, Esq.
Broadcast station transactions are often plagued by the following four of Murphy’s Laws: (1) if anything...