More Secrets of Doing Financial Due Diligence
One of the goals of due diligence is to avoid unpleasant surprises during the acquisition process.
Select a Broker Carefully
Erwin Krasnow explains the roles of brokers and buyers in a transaction.
Car buying goes to the dogs
Here's an idea for a car dealer ad pitch that you've probably never seen or heard before: We have the vehicle that your dog wants you to buy. It just might get a dealer some attention from potential
Gen Z: The Not-So-Silent Generation
Most of Gen Z — the generation born after 1995 — still aren’t old enough to buy alcohol, get married or hold their first job. But, they’re already flexing their consumer muscles. More than 70% of Gen Z consumers surveyed for the National Retail Federation (NRF)/IBM “Uniquely Gen Z” study released earlier this year say they influence family spending on everything from electronics and vacations to everyday household items.
How Do Millennials Consume Video Content?
With increasing media fragmentation, understanding audiences is essential to determining effective content distribution strategies. Nielsen’s first quarterly Content Ratings Benchmarks report explores how audiences are connecting, on average, with video content across live TV, DVR, VOD and digital platforms.
Rosenworcel: ‘Can The Comment Process Be Fixed?’
Is the public comment process broken? Does the way the Federal government presently seeks input from the public fail to weed out fraud? Yes, says Democratic FCC Commissioner Jessica Rosenworcel, who slams her agency for failing to work with state authorities that found their residents' identities were stolen and then used to file public comments on Net Neutrality. Here are her comments, delivered Wednesday at a liberal-leaning D.C. think tank.
Don't slacken the pace during show-to-show transitions
When going directly from one news show to another, make sure you keep the pace rolling with no break in the intensity
Finally Bringing Broadcast Contest Rules into the 21st Century?
The FCC is finally moving toward taking advantage of the internet.
Sarah Foss’s "One Throat to be Choked" mission
VCI Solutions recently appointed Sarah Foss as President/CEO while founder W. Lowell Putnam will remain with the company, serving as the Chairman and Chief...
The Greatest Cold Call Opener
How to knock on doors that your company hasn't tried before.
Is it a Cafe? Is it a Bank? Is it Profitable?
A man walks into a bar and orders a cappuccino and a Greek yogurt. That’s the joke. What really happens is that a man walks into a bank and orders a cappuccino and a Greek yogurt. And this happens daily at the Capital One 360 café in midtown Manhattan. A soaring two-story, all-glass property on the corner of 58th Street and Third Avenue is the physical New York City home of Capital One 360, an online-only bank for the digitally adept.
QSR’s Big Money Order For Mobile
Traditional media channels will get more than half of QSRs’ spend in 2019, new research from BIA Advisory Services notes. However, most of the growth in local ad spend will come from digital media channels. Where does that leave broadcast radio and television?
How to Hire, and Keep, the Right People
The age-old concern for just about every employer, Media Information Bureau columnist Kelly Orchard notes, is this: “Where are all the good candidates? Why can’t people just come to work and do their job?” Orchard discussed the topic with RBR+TVBR Editor-in-Chief Adam R Jacobson at a NAB 2018 Broadcast Leadership Training reception held Sunday night in Las Vegas as one of several unofficial opening events tied to the 2018 NAB Show. She took her ideas to paper, and pens this report on how to find the best person for whatever job you seek to fill.
The Broadcast Genius You Probably Never Heard Of
Tim Russert, Michael DeBakey and George Carlin were just three of the extremely influential people who died this summer. Tony Schwartz was the fourth. Who?