Monday, September 8, 2025

5 Unexpected Ways Businesses Can Use Smartphones to Drive Profit

Just being able to make a phone call only scratches the surface of the things a smart company can do with smartphones.

Auction Illusion Opinion Piece Elicits Responses

The article written which predicted a delayed incentive auction, drew immediate opposition

Continuing the Top 10 October Nielsen’s

Broadcast Connector's Clark Smidt reviews the Top 10 October Nielsen ratings.
Michael DeLier

Why Media Fans Dwindle

If you're part of the media it’s obvious that you, your peers & management are doing a lot wrong, says Mike DeLier.
Michael DeLier

It’s Bad When Party Puts Its Wants First

DeLier Group President Michael DeLier says political parties priorities are not in-line with what voters want.

Digital Marketing: An Ineffective Tool To Sway Millennials?

New research shows one-third of online adults aged 18-34 say digitally delivered ads and promotions have zero sway
FCC

The FCC and Congress: Is Everything ‘Fine’?

Back in 2002, Ken Benner stumbled upon "MM Docket No. 98-204." He recalls, "It was the most disturbing item I had ever seen in my life."

New Year, Same Old Pay-TV Double Talk

Broadcast TV advocacy group TVFreedom.org looks beyond "the pay-TV rhetoric" by sharing "the facts" about retrans fees

FCC: Protecting The Public Interest, Not The Special Interest

FCC Chairman Ajit Pai, along with Commissioners Mike O’Rielly and Mignon Clyburn, on Wednesday testified at a hearing of the Senate Committee on Commerce, Science and Transportation. It would seem that so-called public interest advocates would support such Congressional oversight, as it ensures that regulators do their jobs and is indicative of the checks and balances provided by the Constitution. Sadly, it appears some oppose it. Indeed, advocates criticized Congress for its hearing of then-Chairman Tom Wheeler and FCC commissioners. That the FCC testifies before the Senate is not unreasonable and seems to be the bare minimum of oversight, says AEI visiting fellow Roslyn Layton.

Will ‘Normal, Everyday’ Tasks In The Smart Home Include AM, FM Access?

"Eventually, asking our voice assistant to track down a fact or order more cat food will become a normal, everyday interaction – the same as asking it to dim the lights." That's a conclusion from ReportLinker, which late last week released the findings of a May 4 online survey of 508 respondents. Will asking our Amazon Echo or Google Home device to tune to a specific radio station also become a "normal, everyday interaction"?
David Field

Entercom Puts Its Bets On Podcast Growth

"Premium, personality-based podcasts" and other on-demand audio content is growing in popularity among advertisers and consumers, in particular digitally savvy audio listeners who don't consider themselves "radio listeners." Perhaps that's one reason why Entercom Communications has just acquired a 45% stake in a big podcast creator.

As Holiday Shopping Starts, Is The Smart Speaker War Won?

The holiday gift-giving season is about to begin, with Christmas decorations nearly ready to go on display at retailers across North America -- even as Halloween is still half a month away. One big item likely to be on many Wish Lists is a smart speaker, and a newly released study shows Q4 sales of smart speakers will likely approach 12 million units globally. Of the two leading brands in this space, one is a clear winner. Learn what this means for your radio station's plans to win back the home.

What To Do On An Alternative FCC Inspection Day

For many years, the legendary Jerry Miller served as Chief Engineer for a Twin Cities AM. Upon his retirement, Miller joined FCC staff across the U.S. and columnist Ken Benner to greatly improve the integrity of the Alternative Broadcast Inspection Program. This encore column from Benner could save your media properties cash.

Radio’s Tough Lesson On Brand Values

On Tuesday morning, a seismic sale of an FM radio station in the Windy City rocked the radio industry. WLUP, known as "The Loop," was sold. Many were quick to lament the loss of a station viewed as iconic. Our Editor-in-Chief sees it differently: It's a perfect example, he says, of how the radio industry fails at keeping brands meaningful. On the contrary, the company buying WLUP is an expert in creating brands with strength and lasting power.

Do Your Ads Portray Women The Right Way?

We've read about the #MeToo movement. But, did you know there's also a #SeeHer movement, led by the Association of National Advertisers (ANA)? The people behind #SeeHer teamed up with TiVo for a research study on ads that feature women. What does it find? Positive portrayals matter.