Broadcasters Must Expand Online Audio Platforms
The recently released Infinite Dial 2009 Study by Arbitron and Edison Research offered insight into what listeners are looking for when they listen to...
Supreme Court Upholds "Fleeting Indecency" Ban
In a 5-4 decision the Supreme Court has upheld the FCC’s order against Fox Television for having broadcast two
Tips for Collections Departments Dealing With Bankruptcy Protection Issues
With business bankruptcy filings reaching record levels - up 54 percent in 2008 over 2007
New Internet Radio Audience Data
Last week Internet radio’s Main Event, the Annual RAIN Summit, took place in Las Vegas at the Renaissance Hotel. The impressive attendance at the one day meeting is an indicator
The Unselfish News Brand
Most stations will proudly proclaim they possess a “station brand,” but they are mistaken. A brand is not a noun. A brand is a series of verbs and adjectives that describes a feeling. A brand is an
"It's About You"
Nobody else save you knows the pain of your task - selling can be very tough at times. It can be a lonely, empty, demoralizing, and thankless task. Prospecting, cold calling, dealing with
Tips for Advertising during a Recession
The economic outlook for 2009 appears to be the worst in recent memory. The housing market is still very slow, home foreclosures are at record highs
Legal eagle eye view of rural initiative
The FCC scrubbed consideration of a major initiative designed to increase radio service to rural America, and then suddenly dropped it into the public record
Entercom’s Digital Homerun: WEEI.com
There are several reasons why WEEI.com is legendary in my book, not the least of which is that it’s the home of the Red Sox. But the reason the rest of the Internet
Monochronic vs. Polychronic Media Consumer Behavior
Two concepts not often referenced in media planning are monochromic and polychronic information processing by media users
The News Brand Lifecycle
What are the top brands in the world? Here are Interbrand's top picks and the dollar value they put on these strategically positioned brands:
Necessity is the Mother of Re-Invention
Ever hear the expression “The only person who likes change is a wet baby?” Well like it or not, we’re in the full throws of major change. First, it was consolidation, then the technological shift… now the “rightsizing” and globalization
Is it the bottom yet for broadcasting stocks?
At the very least, the deterioration of radio and television stocks slowed its pace in Q1. But it appears to be too soon to declare with any certainty that
Two New Studies Show Internet Radio Listening is Growing
Newly released studies by American Media Services and Edison Media Research both indicate a growing Internet Radio audience. Last week Edison Media released a few facts from its
Media Allocation in a Consumer-Controlled Marketplace
In other words, it’s about how audiences use media forms, how many they use, in what combinations, at what times of day, and so on. And, it’s not about small groups — it’s not about