Proposed 2009 Regulatory Fees
In spite of the current economic climate (and to the envy of broadcasters who wish they could raise their rates a comparable amount), Congress has ordered the FCC to collect 2009 regulatory fees
Get Honest About your News Demos
If you ask a typical newsroom staffer the target age of their news viewer, most will tell you they're after 18-54 year old viewers. The truth is you just can't create a show
We Need A Hero
Why is the commercial radio industry in this country always in so much turmoil? Why is it always drowning in so much indecision, and suffering so much self-doubt? Why do we always
Study: Streaming Nets Longer Listening
Jacobs Media has released an updated survey of the way listeners to rock radio formats use media and technology, Tech Survey V 2009
FCC Proposes Expanded Ownership Reporting
The FCC has released the text of its Report and Order that will change the timing of biennial ownership reporting and expand the scope...
Radio’s Silver Lining
Note: The following is from a keynote address at an international gathering of broadcasters in Toronto.EVERY DARK CLOUD HAS A SILVER LININGThese are challenging...
Want To Get In On $7.2 Billion Of Stimulus Money?
For several years broadcasters have been advised that streaming is becoming a necessity. The Internet is rapidly becoming a major, if not the preferred
The Big Fat Lie
A while ago we talked about some problem product areas for advertising, like tobacco. That’s a product area that’s specifically covered by statute. There are other product areas that are
Broadcasters Must Expand Online Audio Platforms
The recently released Infinite Dial 2009 Study by Arbitron and Edison Research offered insight into what listeners are looking for when they listen to...
Supreme Court Upholds "Fleeting Indecency" Ban
In a 5-4 decision the Supreme Court has upheld the FCC’s order against Fox Television for having broadcast two
Tips for Collections Departments Dealing With Bankruptcy Protection Issues
With business bankruptcy filings reaching record levels - up 54 percent in 2008 over 2007
New Internet Radio Audience Data
Last week Internet radio’s Main Event, the Annual RAIN Summit, took place in Las Vegas at the Renaissance Hotel. The impressive attendance at the one day meeting is an indicator
The Unselfish News Brand
Most stations will proudly proclaim they possess a “station brand,” but they are mistaken. A brand is not a noun. A brand is a series of verbs and adjectives that describes a feeling. A brand is an
"It's About You"
Nobody else save you knows the pain of your task - selling can be very tough at times. It can be a lonely, empty, demoralizing, and thankless task. Prospecting, cold calling, dealing with
Tips for Advertising during a Recession
The economic outlook for 2009 appears to be the worst in recent memory. The housing market is still very slow, home foreclosures are at record highs