Don’t Allow Fear of Losing a Sale to Compel You to Loosen Your Credit...
With many of us focused on optimizing every chance to book revenues, It’s good to be reminded about not abandoning sound credit polices
Equal Opportunities 101
What Triggers Equal Time - Every candidate appearance on a broadcast station is likely to engender a demand for equal time. So, it’s a ripe time to ask, what are
Branding Weather Hardware
At most stations, a typical weather brand will have five or six product names within it. For example, Supperdopper 5000 HD will have zooming street-level mapping, futuretrack radar
The Facebook Phenomenon
Visiting social networking and blogging sites is now the most popular online activity according to a new Nielsen report, outpacing email. The study found that two-thirds of the
Modeling your day on a green golf course
It is perfectly normal to think green when thinking about golf. Green is what golf courses are all about, and an integral part of each course is the green, which
The 7 Principles for Inspiring Employees
With a suffering economy there is the temptation to operate in fear. As scary as the situation may be, leaders have a great opportunity...
Radio and Internet are complementary media
One third of Canadians have typed a website address into their browser after hearing it on the radio, according to a new study by Foundation Research on Radio
Inspiration from the Worst Possible Ideas: Key Learnings from RAB 2009
At approximately 8:30AM on Tuesday, March 17th a fireball of energy, inspiration and intelligence hit the stage, in the Panzacola Ballroom
Liable for Libel? Massachusetts case may have chilling potential implications for news media
A recent ruling by a federal appeals court reversed in part a Massachusetts District Court decision, raising considerable national concern
How to deal with a stressful work situation: 4 lessons from Captain Sully’s landing...
Yep, we live in some crazy and stressful times. Who has not lost just a little bit of sleep
Traffic and Revenue Management Systems put to the test
In today's Traffic and Revenue Management System Intel Brief, we've gathered some quotes from radio and television
Opening up a more visible shop
One of the items being generated in abundance by the current economy is empty rental space – often in attractive locations with a high amount of traffic. And this
35% of Public Radio listeners stream weekly
A recent survey of Public Radio listeners found that 35% listen to Internet radio weekly or more often. That number increases to 49% of listeners to
Truthfulness in programming and advertising
Broadcasters are often confused about their obligations to ascertain how true or misleading are an advertiser’s claims.
The C.N.A. or "Homework First, Consistent Money Later"
After my last article, I was surprised at how many wanted copies of the C.N.A. that I use. Some requests were from veterans